CleverTap - Regional Marketing Manager

3 weeks ago

Bengaluru, Karnataka, India Clevertap Full time

About the Role:

As the Regional Marketing Manager for India, you will lead the regional marketing strategy to support revenue growth, build demand, and drive pipeline in partnership with the India Go-To-Market team.

This role owns the end-to-end execution of localized marketing campaignsincluding field marketing, digital, ABM, events, PR, and partner/customer programswhile aligning closely with global teams.

Youll be responsible for driving SALs, managing the regional marketing budget, and delivering measurable ROI.

What will you do:

- Define and execute the India demand generation strategy in collaboration with local Sales leadership and global marketing.

- Own marketing pipeline targets for India, with a strong focus on SALs, field events, and integrated campaigns.

- Lead cross-functional alignment with central teams (content, PR, demand gen, partnerships) to deliver high-impact, localized programs.

- Drive regional field marketing (in-person/virtual), customer/partner marketing, and ensure local voice is represented globally.

- Monitor and report on regional performance metrics, forecast pipeline, and optimize programs for impact.

- Support and coach the India Field Marketing Manager and engage directly with customers, partners, and prospects as needed.

What we are looking for:

Must have :

- 4-8 years in B2B SaaS marketing with strong demand generation and field marketing experience.

- Proven track record in pipeline strategy and SAL-focused program execution.

- Experience working with Sales and Partnerships teams.

- Strong communication, strategic thinking, and organizational skills.

- Self-starter with a collaborative mindset and ability to drive outcomes independently.

- Willingness to travel across the region.

Good to have:

- Background in MarTech or experience with regional ABM programs.

- Prior experience in implementing scalable marketing initiatives.

Who you will report to: VP Regional Marketing

Why join us?

- Contribute to a product backed by 11 technology patents, showcasing industry-leading innovation.

- You are passionate about technology and its impact on the high-growth mobile technology space

- Power personalized engagement at scale, processing over 30 billion events daily and reaching 3+ billion devices worldwide.

- Flourish in an Environment that Nurtures Growth and Curiosity

(ref:iimjobs.com)

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