Performance Marketing Analyst

2 weeks ago

Bengaluru, Karnataka, India Team Pumpkin Full time

Summary

We are seeking a highly skilled and experienced in Performance Marketing to join our team. The ideal candidate will have at least 2 years of experience in the Paid Media department and a proven track record of driving successful marketing campaigns. The Manager will be responsible for overseeing all aspects of performance marketing, including strategy development, campaign execution, and And Responsibilities

- Develop and implement performance marketing strategies to drive customer acquisition and retention.

- Manage and optimize paid media campaigns across various channels, including SEM, display, social, and affiliate marketing.

- Analyze campaign performance data to identify trends and opportunities for optimization.

- Collaborate with cross-functional teams to ensure alignment on marketing goals and objectives.

- Stay up-to-date on industry trends and best practices in performance marketing.

- Lead a team of performance marketing specialists to execute campaigns and achieve KPIs.

- Monitor and report on key performance metrics to senior Bachelor's/Masters' degree in Marketing, Business, or related field.

- Minimum of 2 years of experience in performance marketing, with a focus on paid media.

- Strong analytical skills and proficiency in data analysis tools.

- Excellent communication and leadership abilities.

- Experience managing a team of marketing professionals.

- Google Ads and Facebook Ads certification is a plus.

If you are a results-driven marketing professional with a passion for driving business growth through performance marketing, we encourage you to apply for this exciting opportunity.

(ref:iimjobs.com)

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