SEO- Team Lead
2 weeks ago
Experience- 3-6 years
We are looking for a seasoned and results-driven SEO Team Lead to join Modifyed Digital (digital marketing agency). The ideal candidate will have extensive experience in managing and executing SEO strategies across various domains, including on-page, off-page, technical, and local SEO.
On-Page SEO:
- Conduct thorough keyword research.
- Optimize website content, meta descriptions, title tags, headers, and images to improve search engine rankings.
- Collaborate with the content team to ensure SEO best practices are integrated into content production.
Off-Page SEO:
- Develop and execute link-building strategies to improve domain authority and search engine rankings.
- Identify and engage with industry influencers, bloggers, and webmasters for guest posting and backlink opportunities.
- Monitor backlink profiles, manage disavow files, and address any toxic links.
- Use social media and other channels to promote content and drive external links.
Technical SEO:
- Conduct technical site audits to identify and resolve issues related to site speed, crawlability, mobile responsiveness, and indexing.
- Optimize website architecture, internal linking, and URL structure for better SEO performance.
- Implement and manage SEO tools such as Google Search Console, Google Analytics, and other relevant platforms.
- Stay up-to-date with the latest technical SEO developments and apply them to client websites.
Local SEO:
- Optimize Google My Business (GMB) profiles and ensure consistency of NAP (Name, Address, Phone number) across all local directories.
- Develop strategies to enhance local search visibility and improve local search rankings.
- Manage and respond to online reviews and ensure positive brand representation.
Client Communication and Reporting:
- Act as the primary point of contact for clients regarding SEO-related queries and updates.
- Prepare and present detailed SEO reports, including progress, results, and recommendations, to clients and internal stakeholders.
- Work closely with account managers to ensure client satisfaction and retention.
Team Leadership and Management:
- Lead, mentor, and manage a team of SEO specialists.
- Stay updated with the latest SEO trends and algorithm changes and educate the team on best practices.
Requirements:
- 3+ years of proven experience in SEO, including on-page, off-page, technical, and local SEO.
- Previous experience in a team lead or management role within an SEO or digital marketing team.
- Proficient in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, and Screaming Frog.
- Ability to manage multiple projects simultaneously and work effectively under pressure.
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