Meta Ads and Google Ads Expert

3 weeks ago

Hyderabad, India Keystone Center for Innovation & Teacher Education Full time

We’re looking for a hands-on digital marketer with 1–2 years of experience who understands how to build, run, and scale paid campaigns and grow organic engagement through smart, consistent execution.This role needs someone who knows how to make ads work, optimize them without burning the budget, and isn’t afraid to get into the backend of ad platforms, analytics dashboards, and social media tools. You’ll also contribute to broader digital efforts across content, email, SEO, and website updates.Key ResponsibilitiesPaid Campaigns (Performance Marketing)Plan, run, and optimize Meta and Google Ads campaignsTrack and manage ad budgets and performance metrics (CTR, ROAS, CPL, CAC, etc.)Test ad creatives, audiences, and landing pages regularlyGenerate weekly campaign performance reportsSocial MediaCreate monthly content calendars across Instagram, LinkedIn, YouTube, and FacebookPost, schedule, and monitor daily contentEngage with followers and respond to messages/commentsTrack performance using insights and analytics toolsContent & SEOCoordinate with designers/writers to execute campaign creativesUpdate blogs, website pages, and metadata for SEOMonitor keyword trends and optimize on-page contentAnalytics & ReportingUse Google Analytics, Meta Business Suite, and other tools to track traffic, conversions, and engagementShare monthly digital performance reports and insightsOther Digital TasksRun email campaigns Support landing page creation and A/B testingExplore new tools to automate and scale effortsYou’re a Good Fit If You…Have at least 1–2 years of real hands-on experience in running paid campaigns and managing brand social handlesAre confident using tools like Google Ads, Meta Ads Manager, Google Analytics, Canva, Mailchimp, and Wix.Think beyond vanity metrics, you track what mattersCan write clean, simple, on-brand copy for ads and postsAre organised, proactive, and able to juggle multiple campaigns at onceStay updated with new trends in digital marketingNice-to-Have (Not Mandatory)Experience with influencer outreach or reels editingFamiliarity with Google Tag Manager or setting up events for trackingExperience with B2B or education-sector campaignsHow to ApplySend us your resume, 2–3 campaign examples (social post or ad campaign), and a short note about one campaign you’re proud of and why. You can email to careers@kcite.in

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