Semantic - Sales & Marketing Specialist

5 days ago


Pune, India Thynksight Technologies Full time

Technologies and Agritech Services Pvt. Ltd. is a pioneering technology firm founded in 2014. Our core expertise lies in delivering state-of-the-art agricultural solutions empowered by cutting-edge technologies such as big data analysis, digital innovation, GIS Mapping, Satellite/Drone Imagery, and Weather Data integration.We are currently seeking a highly experienced and versatile Senior Remote Sensing Expert with a strong agricultural background to lead our remote sensing efforts within our dynamic team.Key Identify, pursue, and acquire new projects within the agritech, agri-insurance, and government sectors.- Engage with insurance companies, agri-insurance agencies, government bodies, and institutional clients for business development, ground truthing, and claim management activities.- Develop and execute marketing strategies and campaigns for agricultural services and technology solutions.- Conduct market research, competitor benchmarking, and customer analysis to identify growth areas and emerging opportunities.- Plan and implement integrated marketing activities including digital campaigns, BTL promotions, farmer meetings, field demonstrations, trade shows, and exhibitions.- Build and nurture strong relationships with farmers, distributors, dealers, and agri-institutions to strengthen market presence.- Create marketing materials such as brochures, presentations, content, and communication assets tailored for agricultural audiences.- Identify, onboard, and manage distribution channels and partnerships across the agriculture ecosystem.- Ensure marketing initiatives align with agricultural regulations, government schemes, and compliance requirements.- Collaborate closely with internal technical teams to effectively position and promote products/services.- Lead and mentor a small sales and marketing team to achieve business targets and deliver measurable outcomes.- Travel extensively across rural and agricultural regions for business and field activities.Required Skills & Strong knowledge of agriculture sector trends, agri-inputs, crop cycles, and rural marketing.- Excellent communication, negotiation, and stakeholder management skills.- Ability to strategize, plan, and execute integrated marketing campaigns.- Proficiency in digital marketing tools, CRM, and data analytics.- Leadership skills with ability to manage a small marketing team.- Willingness to travel extensively in rural/agriculture 6-7 years of proven experience in agriculture marketing, agribusiness, or related industry.- MBA/PGDM in Marketing or Agribusiness Management preferred. (ref:iimjobs.com)



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