Manager - Commercial Excellence & Strategy - Pharma (6-14 yrs)

3 weeks ago


Bengaluru, Karnataka, India iimjobs Full time
Manager - Commercial Excellence and Strategy

Position purpose:

  • Foster collaboration across all levels within diverse functions including business units, operations, Finance, Legal Compliance, and Global functions to implement activities related to commercial strategy, pricing strategies, and digital initiatives.
  • Assist in developing short and longterm strategic plans for business units.
  • Oversee and optimize launch excellence processes for new products/indications.
  • Offer market insights and competitive intelligence to support strategic decisions and Business development.
  • Collaborate with digital service providers to propose innovative solutions to business challenges.
  • Provide support on marketing excellence, enhancing digital capabilities, and aligning BSP & BEP processes.
  • Develop forecasting models to assess inmarket cases and evaluate the viability of new product launches.

Internal key customers:

  • Country Leadership, Sales and Marketing Leadership, Finance, IT, Medical & Regulatory, Operations, Distribution
  • Above-Market Functions (Area, Region, and Global)
  • External customers
  • MR agencies, Consultants, Digital service providers

Key Result Areas/Outputs:

  • Lead and execute strategic projects in new product planning, business case development, and strategy.
  • Develop business cases for new products and opportunities.
  • Gain an understanding of market potential, unmet needs, and gotomarket strategy for new products, and projectmanage critical processes for new launches.
  • Coordinate with the global pricing team to deliver a robust Pricing Approval Request with necessary market research and business case.
  • Assist the Managing Director on special projects and corporate initiatives.
  • Produce highquality market research outputs to support marketing teams in making strategic and tactical decisions.
  • Provide insights into marketing variables, operating environment, and customer behavior regularly to guide the creation of business plans, optimize existing products and services, and capture early market trends and signals.
  • Support Marketing, Communication Excellence (CommEx), and Finance teams in understanding market performance and trends to aid in brand forecasts, business planning, new product planning, and other decisionmaking processes.


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