Marketing Manager

2 weeks ago

Mumbai, Maharashtra, India Alvarez and Marsal Full time

Description

Marketing Manager, Global Campaigns

Alvarez & Marsal is seeking an experienced Marketing Manager to join our growing team and deliver marketing campaign strategy and support across India, Southeast Asia, Australia and other markets.

Based in Mumbai, the successful candidate will be a digitally savvy self-starter who has solid experience in external marketing and communications, with the ability to drive both internal employee engagement and external brand awareness. The role demands a results-focused manager with strong project management skills and a passion for delivering effective projects on time and on budget.

Key duties and responsibilities

  • Serve as strong representative of Marketing by ensuring top level client service delivery and applying Global Marketing best practices and processes
  • Devise and deliver end-to-end, multi-channel marketing campaigns, particularly digital, using data-driven insights
  • Manage multiple senior stakeholders, building consensus and operating as a trusted adviser on high level strategic marketing execution
  • Roll out relevant campaigns, tailoring to the local market and key clients as needed
  • Collaborate with A&Ms network of agencies on strategies and initiatives to improve process and ensure top quality output
  • Create, maintain, and conduct analytics reporting on an ongoing basis and extract key insights for future campaign development; testing, refining and making recommendations on strategy and tactics
  • Measure and report on the effectiveness of our marketing activity and adjust plans accordingly
  • Amplify marketing initiatives and campaigns internally
  • Help build the A&M brand through a consistent approach and messaging with all marketing, pitch and communications materials
  • Support on overall corporate marketing initiatives including development of collateral and major events

Candidate should have strong experience in the following

  • 5 - 7 years of relevant experience
  • B2B marketing with exposure in professional services (legal, accounting or consulting background an advantage)
  • Digital advertising, SEM, organic social, email and website management
  • Experience working professionally with Salesforce, Pardot/Acct Engagement or Drupal, a plus
  • End-to end project management involving multiple senior stakeholders
  • Communicating to a variety of audiences and influencing, decision making and problem solving
  • Working with agencies across the marketing mix

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