PPC Specialist_Amazon Marketplace
3 weeks ago
Amazon PPC Specialist
Location: Jaipur / Full time
Company: Craft Trade
Employment Type: Full-time
About Us
Craft Trade is a growing e-commerce brand specializing in authentic, handcrafted home décor and lifestyle products. We sell across Amazon marketplaces globally, and we’re looking for a skilled Amazon PPC Specialist to help scale our advertising performance and maximize ROI.
Key Responsibilities:
* Plan, create, and manage Amazon PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display).
* Conduct keyword research, competitor analysis, and market trend monitoring to identify growth opportunities.
* Optimize campaigns for ACoS, ROAS, CTR, and conversion rate performance.
* Monitor daily campaign budgets, bids, and keyword performance to ensure cost efficiency.
* Develop and implement strategies for new product launches and seasonal promotions.
* Prepare regular performance reports and provide actionable insights to the management team.
* Collaborate with the content and design team to improve product listings, A+ content, and brand store visibility.
* Stay up-to-date with Amazon advertising policies, new tools, and marketplace trends.
Required Skills & Qualifications:
* 1–3 years of proven experience managing Amazon PPC campaigns.
* Strong understanding of Amazon Seller Central, Advertising Console, and analytics tools.
* Proficiency in keyword research, data analysis, and campaign optimization.
* Experience with tools like Helium 10, Jungle Scout, or DataDive is a plus.
* Proficiency in AMC is a plus.
* Excellent analytical and communication skills.
* Strong attention to detail and ability to manage multiple campaigns simultaneously.
Preferred Qualifications:
* Experience working with e-commerce brands or agencies.
* Familiarity with international marketplaces (US, UK, EU, etc.).
* Basic knowledge of SEO and listing optimization.
What We Offer:
* Competitive salary and performance-based bonuses.
* Opportunity to work with a creative and fast-growing e-commerce brand.
* Flexible work environment and professional growth opportunities.
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