Sales MIS Executi

3 weeks ago


Kolkata West Bengal India, West Bengal Universal Corporation Limited Full time

Job Title: Sales MIS Executive / Analyst

Department:

Sales / Business Intelligence / MIS

Reporting To:

Sales Manager / Head – Sales Operations / Business Analytics Lead

Job Purpose:

  • To provide accurate, timely, and insightful management information (MIS) that supports sales performance tracking, decision-making, forecasting and strategy.
  • To support all sales teams by maintaining sales data, dashboards, reports, and ensure smooth information flow between sales, finance, supply chain etc.

Key Responsibilities:

  1. Data Collection & Integrity
  • Gather sales data from multiple sources (sales teams, ERP/CRM systems, distributors, modern trade, e-commerce etc.).
  • Ensure accuracy, completeness and integrity of sales data; validate and clean data as needed.
  1. Report Preparation
  • Build, maintain, and distribute regular sales reports — daily, weekly, monthly, quarterly — covering key metrics like revenue, units sold, growth vs target, channel wise performance, product category, region, customer segments.
  • Create dashboards (Power BI / Tableau / Excel / Google Sheets) for real-time and periodic monitoring.
  1. Variance & Trend Analysis
  • Analyze variances between actual sales and targets, historical data, forecasts.
  • Identify patterns, trends, opportunities, risks. Report on what is working well and where performance is lagging.
  1. Forecasting & Budgeting Support
  • Assist in preparing sales forecasts and budgets; update forecast based on actuals and market inputs.
  • Provide inputs for sales planning, including seasonality, product launches, promotions etc.
  1. Sales Process Support
  • Support sales operations: tracking orders, shipments, returns, credit notes etc.
  • Liaise with supply chain / operations / finance to ensure alignment on inventory, billing, and collections.
  1. KPIs / Metrics & Targets
  • Define and monitor key performance indicators (KPIs) for sales teams: e.g. achievement vs target, average order size, rate of growth, channel efficiency.
  • Suggest and help implement corrective actions.
  1. Ad hoc Analysis & Projects
  • Provide ad hoc analyses required by management: e.g. what‐if scenarios, competitor benchmarking, product profitability etc.
  • Support special projects – sales process improvement, tools implementation, etc.
  1. Automation & Process Improvement
  • Automate repetitive reporting wherever possible: macros, scripts or BI tools.
  • Improve data collection, reduce errors, improve turnaround time for reports.
  1. Stakeholder Communication
  • Present MIS findings to Sales Leadership, Finance, Marketing etc.
  • Be the point of contact for queries regarding sales data.

Skills & Competencies:

  • Strong analytical skills; attention to detail.
  • Good command of Excel (advanced functions, pivot tables, VLOOKUP/XLOOKUP etc.).
  • Experience with MIS / Reporting tools (Power BI, Tableau, Google Data Studio etc.)
  • Familiarity with ERP
  • Good communication skills, both verbal and written.
  • Ability to work under pressure and deliver within tight deadlines.
  • Proactive, with ability to think ahead and suggest improvements.



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