Product Marketing Manager

4 weeks ago

New Delhi Delhi India, Delhi CredHive Full time

Position Overview


Credhive is a seed-funded fintech platform providing B2B Intelligence products like Sales-Intelligence (prospect discovery & ranking) and EWS / Entity Alert Monitoring (early-warning signals for portfolios). We’re looking for an experienced Product Marketing Manager (PMM)—ideally with banking/credit/fintech exposure—to craft positioning, packaging, and launch motions that turn product capability into commercial outcomes. You’ll translate complex data products into clear, credible narratives for lenders, insurers, and B2B finance teams, while enabling sales and powering product-led growth. You will be the first hire in the Product Marketing team and will work directly with the founder.


Key Responsibilities

  • Positioning & Messaging: Own ICPs and use-case narratives for India and broader Asia (MSME to mid-market).
  • Go-to-Market & Launches: Build launch plans (tiers, goals, channels, timelines) for new features and data feeds; coordinate with Product and leadership to hit activation and pipeline targets.
  • Pricing & Packaging: Partner with Product and Revenue on credit-based/seat-based models, bundles, and enterprise plans; run win-loss and price-sensitivity loops to refine offers.
  • Sales Enablement: Create pitch decks, one-pagers, talk tracks, objection-handling guides, ROI calculators, and demo scripts tailored to lenders, insurers, and enterprise B2B teams.
  • Metrics & Reporting: Own a PMM scorecard—SQLs and pipeline influence, launch adoption, activation and conversion rates, content-sourced opportunities, and win-rate lift.
  • Customer & Market Insight: Lead customer interviews, surveys, and competitive scans; maintain market maps and battlecards; feed insights back into roadmap and campaigns.
  • Product-Led Growth Support: Collaborate on in-product onboarding, prompts, and upgrade paths; define PQL signals and partner on experiments that move free-to-paid conversion.


Qualifications

  • MBA or equivalent degree, preferably with a focus on marketing or a related field.
  • 3–6+ years in B2B product marketing or closely related roles; banking/credit/fintech experience strongly preferred.
  • Proven ability to craft positioning for data-heavy products and to enable enterprise/regulated sales motions.
  • Proven ability to conduct market research and competitive analysis.
  • Strong analytical skills and proficiency in measuring marketing performance.
  • Bonus if you have dealt with large multinational corporations, insurance companies and banks.


What We Offer

  • High-ownership scope across positioning, packaging, launches, and enablement of our products.
  • Competitive salary tied to measurable GTM impact.
  • Ability to travel for periodic product/marketing summits in India; rapid growth path toward Head of Product Marketing

  • Digital Marketing Account Manager

    4 weeks ago

    New Delhi, Delhi, India, Delhi EoR Marketing Full time

    Digital Marketing Account ManagerLocation: Remote / Flexible Type: Contract to Full TimeWe’re looking for an experienced Digital Marketing Account Manager to join our team. This role is all about building strong client relationships, overseeing marketing campaigns, and ensuring our clients see measurable results. Fluent in English, with excellent written...

  • Manager - Marketing

    1 week ago

    Delhi, Delhi, India Buzz Travel Marketing Full time ₹ 1,50,000 - ₹ 28,00,000 per year

    •Develop & lead corporate marketing strategies that enhance brand reputation •Plan seasonal, event-based, & product-specific promotions•Collaborate with designers & copywriters to produce engaging travel content, blog posts, & promotional materials Required Candidate profile•Bachelor's degree in marketing, Communications, Tourism, or related...

  • Performance Marketer

    1 week ago

    Delhi, Delhi, India Klever Marketing Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionKlever Marketing is a value-led digital growth partner based in Delhi, India. We are a passionate, tight-knit team dedicated to delivering forward-thinking ideas. Our services include creating brand identities, designing and building websites, and delivering impactful marketing campaigns that empower brands and positively impact...

  • Product Marketing Manager

    2 weeks ago

    Delhi, Delhi, India Axepert Exhibits Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    Responsibilities:* Develop go-to-market strategies for new products* Manage product launches and promotions* Collaborate with cross-functional teams on branding and messaging* Analyze market trends and customer needs (Tier 2 and tier 3) market.

  • Appointment Setting

    4 weeks ago

    New Delhi, Delhi, India, Delhi EoR Marketing Full time

    Role: Manager – Appointment Setting (SMB Market, Cold Calling)Work Location: Remote Industry: Digital Marketing & AI-Driven Growth Solutions Experience Needed: Minimum 5 years in appointment setting with international clients + at least 2 years leading or managing teams Target Region: North AmericaWho We AreWe are a rapidly expanding digital marketing...

  • Senior Sales Marketing Manager

    3 days ago

    Delhi, Delhi, India KKBC - B2B Marketing Agency Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Company Overview:Founded in 2009, KKBC is a leading B2B tech marketing agency dedicated to inspiring brands through innovative strategies and creative communication. With services ranging from media planning and digital management to brand research and public relations, we operate across APAC, EMEA, and North America, offering significant career growth...

  • Product Marketing Manager

    2 weeks ago

    Delhi, Delhi, India CredHive Full time ₹ 1,04,000 - ₹ 1,30,878 per year

    Position OverviewCredhive is a seed-funded fintech platform providing B2B Intelligence products likeSales-Intelligence (prospect discovery & ranking)andEWS / Entity Alert Monitoring (early-warning signals for portfolios). We're looking for an experiencedProduct Marketing Manager (PMM)—ideally with banking/credit/fintech exposure—to craft positioning,...

  • Marketing Manager

    4 weeks ago

    New Delhi, Delhi, India, Delhi Concept Medical Full time

    Job Summary:We are seeking a dynamic and strategic Marketing Manager to lead and execute marketing initiatives that support sales growth, brand positioning, and market penetration. The ideal candidate will work closely with the sales team to drive lead generation, customer engagement, and promotional campaigns aligned with business goals.Key...

  • Product Marketing Manager

    2 weeks ago

    Delhi, Delhi, India CraftEdge Full time ₹ 9,00,000 - ₹ 12,00,000 per year

    The ideal candidate will be responsible for creating our relevant product marketing content. Your market research will help guide you when creating this content. You will collaborate with other internal teams and product marketing team members to develop our strategy for product launches and product positioning.ResponsibilitiesResearch our market's consumer...

  • Marketing Manager

    4 weeks ago

    New Delhi, Delhi, India, Delhi Cellecor Gadgets Ltd. Full time

    Job Description: Marketing ManagerPosition: Marketing Manager Location: Shalimar bagh , New delhi Employment Type: Full-time About the RoleWe are looking for a dynamic and strategic Marketing Manager to lead our brand-building, campaigns, and customer engagement efforts. The ideal candidate will be responsible for planning, implementing, and managing...