Marketing Manager-Influencer Relations
2 weeks ago
Marketing Manager-Influencer Relations
About the role:
This is a newly crafted role designed to be a part of the larger deal support team and with a focus on supporting the partnerships & alliances and analyst & advisory relations function.
Responsibilities
Work with the head of partnerships & alliances and analyst & advisory relations function and liaison internally with the stakeholders for the same
Work with the functions' leadership to own winning RFIs and design solutions working with the SMEs and own the customer references prep and support final briefing to address and respond to various RFIs/RFPs from clients and prospects
Engage with the stakeholders internally for planning briefings/inquiries with the analysts and advisors and track the summary for next actions.
Oversee the competitive insights for updating leaders on the market trends
Work with the account managers and sales teams to understand eClerx requirements and craft tailored solutions that demonstrate value and competitive differentiation and own capability
Maintain a deep understanding of the company's products, services, and industry trends to effectively communicate the value proposition to clients
Stay updated on emerging technologies and trends that can enhance the solutions offered by the company
Performance Metrics:
Define and track key performance indicators (KPIs) to measure the success and impact of solutions efforts-Milestones-invitations to the new assessments, custom projects and analyst commentary generated, planning for promoting the reprints performance and deal interventions
Prepare insights report for the consumption of executive leadership on progress, challenges, and opportunities
Qualifications and Skills
Bachelor's or Master's degree in a relevant technical field (e.g., Computer Science, Engineering). A practical MBA is a plus
Proven experience (typically 8+ years) in technical roles, including solution engineering, software development, or related areas
Excellent communication and interpersonal skills to engage effectively with internal teams, clients, and stakeholders
In-depth understanding of the industry, market trends, and emerging technologies
Key competencies include :
Ability to balance strategic thinking with hands-on technical contributions
Proven track record of designing and delivering successful technical solutions to customers
Business acumen and the ability to align technical solutions with business objectives
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