Brand Strategist

1 week ago

Gurgaon, Haryana, India Transformative Learning Solutions Full time

The Ayurveda Experience is America's largest online Ayurvedic house of brands that markets natural, herbal skincare, bodycare, haircare products and wellness supplements.

Advanced in 4 continents and having spread its wings in about 20+ countries, with over 1.3 Million customers from the US, UK, Canada, Australia, New Zealand, Germany, France, Italy and Spain and more with thousands of 5-star reviews.

We are PE Funded by several well-known funds and estimated value of the company is about 200 Million USD.

We have notable investors likes Jungle Ventures, Fireside Ventures, Centrum Group, Anicut Capital, Singularity Ventures, Sharrp Ventures (Rishabh and Harsh Mariwala Family Office), Urmin Group, Emerge Capital, Riverwalk Holdings etc.

About the Role

Job Summary:

As a Brand Strategist, you'll be responsible for developing and executing innovative strategies to build and enhance the reputation, visibility, and perception of our brand.

You'll work closely with cross-functional teams to ensure brand consistency and alignment with business objectives.

Through market research, analysis, and creative thinking, you'll identify opportunities for brand differentiation and growth, crafting compelling narratives that resonate with our target audience.


Responsibilities:

Brand Development:
Develop and implement brand strategies that effectively communicate our values, mission, and unique selling propositions

2 Market Research:
Conduct thorough market research to understand consumer behavior, market trends, and competitor activities

3 Brand Positioning:
Define and refine the brand's positioning in the market to maintain relevance and competitive advantage

4 Target Audience Identification:
Identify and profile target audiences to tailor messaging and campaigns effectively

5 Communication Strategy/Brand Messaging:
Develop clear and consistent messaging across all brand touchpoints, including marketing collateral, advertising, and digital channels

6 Content Strategy:
Collaborate with content creators to develop engaging and relevant content aligned with brand messaging and objectives

7 Brand Guidelines:
Develop and maintain brand guidelines to ensure consistency in visual identity, tone of voice, and brand expression

8 Campaign Development:
Conceptualize, plan, and execute integrated marketing campaigns that drive brand awareness and engagement

9 Performance Tracking:
Monitor and analyze the performance of branding initiatives, using data-driven insights to optimize strategies and tactics

10 Cross-Functional Collaboration:
Collaborate closely with teams such as marketing, design, product development, and sales to ensure brand alignment and integration across all activities

11 Brand Experience Enhancement:
Continuously explore opportunities to enhance the overall brand experience for customers and stakeholders.

Requirements:

  • Bachelor's degree in marketing, communications, business, or related field. Master's degree preferred.2. Proven experience (minimum 15 years) in brand strategy, marketing, or related roles, preferably in the FMCG, Retail or eCommerce industries3. Self-starter, ambition, drive and a sense of initiative is a must4. Strong understanding of branding principles, market research methodologies, and consumer behavior.5. Exceptional analytical skills with the ability to interpret data and draw actionable insights.6. Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.7. Creative thinker with a passion for storytelling and brand building.8. Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.9. Proficiency in relevant software and tools for market research, analytics, and project management.

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Moksha Media Group Full time

    We are looking for Brand Strategist for MokshaWebsite- Min 2 years of Experience in planning and strategy role is a mandate to applyLocation- GurgaonCandidates with less than a month notice period will be preferredJob Description- Brand StrategistWithin our strategy, planning and analytics department we have placed planners, strategists and analysts across...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Dentsu India Full time

    About Dentsu India:Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India) Dentsu International comprises of five leadership brands - Carat, dentsu X, iProspect, Dentsu Creative, and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Dentsu India Full time

    About Dentsu India:Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India) Dentsu international comprises of five leadership brands - Carat, dentsu X, iProspect, Dentsu Creative and Merkle , each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Dentsu India Full time

    About Dentsu India: Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India) Dentsu international comprises of five leadership brands - Carat, dentsu X, iProspect, Dentsu Creative and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Dentsu India Full time

    About Dentsu India:Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India) Dentsu international comprises of five leadership brands - Carat, dentsu X, i Prospect, Dentsu Creative and Merkle , each supported by its specialist divisions and scaled services.With best-in-class services and solutions in Media,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Dentsu India Full time

    About Dentsu India:Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India), Dentsu International comprises of five leadership brands: Carat, dentsu X, iProspect, Dentsu Creative, and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Dentsu India Full time

    About Dentsu India:Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India) Dentsu international comprises of five leadership brands -Carat, dentsu X, iProspect, Dentsu Creative and Merkle ,each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Transformative Learning Solutions Full time

    The Ayurveda Experience is America's largest online Ayurvedic house of brands that markets natural, herbal skincare, bodycare, haircare products and wellness supplements. Advanced in 4 continents and having spread its wings in about 20+ countries, with over 1.3 Million customers from the US, UK, Canada, Australia, New Zealand, Germany, France, Italy and...

  • Content Strategist

    1 week ago

    Gurgaon, Haryana, India SMS Consultancy Full time

    Content Strategist:Location: Gurgaon / OdishaFull Time OpportunityWe are looking for a Content Strategist's role, who is to develop a content strategy that aligns with and sets out toachieve the company's goals and objectives.Responsibilities:He/she crafts content topics/pillars that aims to educate, entertain, inspire, and engage the company'spotential...

  • Suraasa - Social Media Brand Strategist

    1 week ago

    Gurgaon, Haryana, India LES Transformations Learning Private Limited Full time

    Social Media Brand Strategist Strategy & Content Creation:Work collaboratively with the brand team to develop and implement a comprehensive social media strategy that aligns with overall brand objectives. Create highquality and engaging content (text, images, videos) that resonates with target audiences on various social media platforms. Stay uptodate on...

  • Senior Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Wife Full time

    Wifeis looking fora BrandStrategist theultimate master ofcontradictionsTheyare bigpicture thinkers but know how to execute the minutestdetail.Theylive for integration but have a lasersharp focus on the brand sindividual needs.Theyare jack of all trades and still can master in marrying insight toequity.Theytalk in a way that compels one to listen yet listen...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India CashKaro Full time

    CashKaro: Founded in April 2013 by Swati & Rohan Bhargava, CashKaro is India's largest Cashback and Coupons platform with over 20 million registered users, backed by the esteemed Mr. Ratan Tata and leading VC firms including Kalaari, Korea Investment Partners, and Affle (which successfully raised 130 Crores INR in Series C funding in November With a revenue...

  • Youtube Strategist

    1 week ago

    Gurgaon, Haryana, India Zostel Full time

    We're looking for a creative strategist who can grow our Youtube channel through fun, compelling, and engaging content. If you're an upcoming YouTube creator/filmmaker or have experience in Youtube strategy and content creation for a brand/individual, we'd love to hear from you.Key Responsibilities: Creating, maintaining, and promoting channel content,...

  • Brand Strategist

    1 week ago

    Gurgaon, Haryana, India Liqvd Asia Full time

    **GURUGRAM Let us put it this way; we want people to work with us.Location:GurgaonWork Mode:HybridAdditional Information What's in it for you? Great salary and secure working environment Becoming an integral part of a cuttingedge agency and helping it grow Working with an international, talented and dedicated group Casual atmosphere with professional...

  • Media Strategist

    1 week ago

    Gurgaon, Haryana, India Clearstate Pte. Ltd Full time

    Introduction:The Economist Group is the leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from newspapers and magazines to conferences and electronic services. What ties us together is the objectivity of our opinion, the originality of our insight and our advocacy of economic and...

  • People Strategist

    1 week ago

    Gurgaon, Haryana, India TaskUS Full time

    What does a People First Strategist really do? Think of yourself as the one responsible for providing leadership, planning, project coordination and management of the design and oversight of HRIS initiatives in support of the organization's goals and practices specifically for HR Technologies, so not just anyone is qualified for this role We make sure we get...

  • Content Marketing Strategist

    1 week ago

    Gurgaon, Haryana, India HTC Global Services Full time

    Hello All,Here we have an Exciting Opening withContent Marketing Strategist &Executive,kindly find the Job Description below andshare your Updated Resume to @ Job Description:Role Overview:We're seeking a dynamic Senior Content Marketing Strategist & Executive with a proven track record in strategizing and executing content that delivers on key performance...

  • Director, Brand Marketing

    3 weeks ago

    Gurgaon, Haryana, India Hilton Full time

    As the Director, Brand Marketing - India, you'll embody the roles of a visionary Culture Strategist, a passionate Brand Advocate, and a cutting-edge Digital Expert, responsible for authentically integrating Hilton and its trading brands into India's cultural and digital zeitgeist. Your mission is to craft disruptive brand initiatives that generate buzz, fuel...

  • Director, Brand Marketing

    2 months ago

    Gurgaon, Haryana, India Hilton Full time

    As the Director, Brand Marketing - India, you'll embody the roles of a visionary Culture Strategist, a passionate Brand Advocate, and a cutting-edge Digital Expert, responsible for authentically integrating Hilton and its trading brands into India's cultural and digital zeitgeist. Your mission is to craft disruptive brand initiatives that generate buzz, fuel...

  • Director, Brand Marketing

    3 weeks ago

    Gurgaon, Haryana, India Hilton - India Regional Office Full time

    As the Director, Brand Marketing - India, you'll embody the roles of a visionary Culture Strategist, a passionate Brand Advocate, and a cutting-edge Digital Expert, responsible for authentically integrating Hilton and its trading brands into India's cultural and digital zeitgeist. Your mission is to craft disruptive brand initiatives that generate buzz, fuel...