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Key Accounts Executive-eb2b
2 weeks ago
Key Responsibilities:
- Forecast planning
- Assists the KAM in firming up the Monthly forecasts and number with Internal Demand planning team and customer teams.
- Assists the KAM in meeting the monthly / annual sales number.
- Coordinates with the accounts and gets details of sources of growth like new store openings, new channel initiatives, etc thereby tracking organic growth.
- KAE would be responsible for Planning Ops with customers, tracking Ops performance and continuously work towards maximizing returns against the planned budget.
- Coordinates with Internal Team (Field Trade Marketing, Shopper Marketing, Internal Trade Marketing, Supply Chain etc.) for ensuring networks are on time for promotions, stocks, new launches etc.
- Tracks POS data for accounts location wise (Micro marketing opportunities) and scans for opportunities.
- Promotional evaluation, customer point of sale information analysis and tracking of key initiatives in the Account.
- Tracking and Ensuring OTIF Online Media Deployment.
- Ensuring implementation of 7OA on platform.
- Ensuring OLA (Online Availability) on platform across active assortment.
One of the key deliverables for the KAE shall be to leverage his understanding of the customers & shopper and their ways of working would be critical to drive Customer Delight.
Moreover, understanding Customer counterpart KPIs and using them in negotiations and planning would be Key for landing important business agendas.
Educational Qualification:
- MBA/PGDM degree in Sales/ Marketing with min 34 yrs of relevant experience.
- Strong inter
- Should be target oriented and determined selling skills is required.
- Must have a bend towards being data centric and ensuring that the business is driven by data and insights.
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