Marketing Operations Executive

2 weeks ago

Bengaluru, Karnataka, India Q1 Technologies India PVT Full time

QUALIFICATION & EXPERIENCE :

Experience with executing campaigns on Eloqua and Salesforce, with 1-5 years of relevant experience in a marketing

operations or /finance / operations job role.

A Graduate or Post graduate qualification in marketing, communications, or any technical and analytical background e.g. Computer / Information Science engineering, finance, operations etc.

Passion for technology and B2B marketing, with exceptional attention to detail, and the ability to handle multiple projects simultaneously.

Looking for a Marketing Operations professional, who truly enjoys working with digital marketing tools - and would love to be in charge of end-to-end optimization and governance of marketing processes:

You have experience working in a data / outcome focused marketing organization or played a key role in the day to day operations of the marketing team at a larger organization.

You have hands on experience with Salesforce, Eloqua, Hubspot, Social Analytics / Management like sprout social (especially LinkedIn).

You have set up demand gen & nurture campaigns, reported performance of marketing initiatives

You have collaborated with creative and development teams to get work ready for publishing

You are excited to find innovative solutions to operational problems, while ensuring that existing processes run smoothly.

You have a systematic and data-first approach to project management of campaigns for internal and external audiences

WHAT YOU WILL ENJOY IN THIS ROLE:

A rare and fulfilling opportunity to learn, influence and execute across the entire value chain of client acquisition to lead nurture to sales closure.

As part of the Epsilon's Growth Market's Marketing team, you will be expanding the brand's footprint in a new and diverse market.

As part of an innovative team that's not afraid to take risks, your ideas will come to life in digital marketing initiatives, marketing and associate events, helping build and further the Epsilon brand story

WHAT YOU WILL DO:

Liaise with the marketing & sales teams to set up demand gen/ nurture campaigns and report performance from key marketing initiatives including e-mail, LinkedIn campaigns, Social media, roundtables/ webinars, events.

Program manage the creation and deployment of internal campaigns for associates.

Work closely with marketing & finance to administer budgets, claim submissions, partner onboarding, vendor commercials.

As a stretch goal, you can be involved in strategy and campaign development, including research, brief development, creative development, and campaign messaging optimization.

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