Area Sales Manager

2 weeks ago

Mumbai, Maharashtra, India haystack Analytics Full time
JobDescription

Position AreaSales Manager Hospital SalesLocationMumbai
Whoarewe
Basedout of IIT Bombay HaystackAnalytics is a HealthTech companycreating clinical genomics products which enable diagnostic labsand hospitals to offer accurate and personalized diagnostics.Supported by Indias most respected science agencies (DST BIRAC DBT)we created and launched a portfolio of products to offer genomicsin infectious diseases. Our genomics based diagnostic solution forTuberculosis was recognized as one of top innovations supported byBIRAC in the past 10 years and was launched by the Prime Ministerof India in the BIRAC Showcase event in Delhi2022.

What we want you todo
  • Studyeach of our products to ensure expert knowledgethereof.
  • Communicate with existing and buddingclients to maintain workingrelationships.
  • Inform clients about thebenefits and limitations attached to eachproduct.
  • Sell products/services to hospitalsdiagnostic centers and medical professionals based on theirneeds.
  • Walk clients through the results of ourclinical trials to encourage sales.
  • Analyzecompetitors performance to safeguard and further promote ourposition in the market.
  • Conduct regularselfevaluations to ensure that you always meet salestargets.
  • Attend training workshops andcongresses to remain up to date with standards and developments inthe industry.
  • Reach out to prospective clientsfrom their existing network as well as details/links shared by usin person or by call whichever iseffective.
  • Provide historical records bymaintaining records on area and clientsales/reachouts.
  • Keep management informed bysubmitting activity and results reports such as daily call reportsweekly work plans and monthly and annual territoryanalyses.
  • Drive product(s) activation andadoption across sales channels at prospective hospitals/clinics/anyhealthcare institutions post partnership withHaystackAnalytics.
  • Own the sales target andwork with partner hospitals/clinics/any healthcare institutionsteam to plan and achieve the same.
  • Develop andexecute marketing campaigns and monitor and analyze theireffectiveness and performance.
  • Develop andimplement a comprehensive marketing strategy that aligns with thehospitals business objectives andgoals.
  • Identify and understand the targetaudience market trends and competitors to develop sales strategieslike product bundling upselling etc.
  • Work withthe sales team of the hospitals to generate prospective leads fromthe existing patient base and convert them intocustomers.
  • Create and manage budgets formarketing campaigns and measure ROI.
  • Work withthe brand team to develop content for marketing collateralincluding brochures presentations and websitecontent.
  • Plan and execute events includingtrade shows webinars and conferences.
  • Managerelationships with external vendors including creative agencies andevent planners.
  • Collaborate withcrossfunctional teams including sales product and operations toensure successful campaign execution.
  • Stayuptodate with the latest marketing trends tools andtechniques.


Whatare we looking inyou
  • Bachelorsdegree in marketing business administration or a relatedfield.
  • 4 years of experience in healthcareproduct sales and marketing.
  • Excellentcommunication and interpersonal skills.
  • Abilityto work independently andcollaboratively.
  • Strong analyticalskills.
  • Experience with marketing tools andtechniques.
  • Ability to meet salestargets.
  • Ability to travel whenneeded.
  • Strong connections with topclinicians/Labs/hospitals in his/her region


hospitals,hospitalsales,genomics,medicaldiagnostics,healthcare

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