Sales and Marketing Head

2 weeks ago


Ahmedabad, Gujarat, India Michael Page Full time
Opportunity to work in a growing FMCG Lead Sales and Marketing for a growing category in India

About Our Client

The client is a dynamic organization who have scaled up substantially and is a leader in it's own segment with a presence over 25 countries

Job Description

1. Lead both the Sales and Marketing functions for the Consumer Division for the India business
2. Work very closely in designing the Brand Strategy and Communication to ensure a healthy consumer pull
3. Create brand strategies and a competitive roadmap to accelerate the brand growth
4. Develop the new product launch campaigns
5. Run the ATL and BTL programs and track the offtakes of each category and SKU
6. Ensure efficiency in budget utilisation between the sales and marketing function to deliver on the agreed topline and bottom line
7. Build consumer and trade insights through primary and secondary research

The Successful Applicant

years of work experience in FMCG companies across both Sales and Marketing functions
2. Strong work experience in ATL campaigns and traditional marketing
3. Full time MBA from tiered institute
4. Experience in new age setups can be an advantage


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