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AVP Business Product Lending
2 weeks ago
About Our Client
The client is one of the leading NBFCs in India
Job Description
Key Responsibilities:
Develop and Execute Product Development Strategy: Create and implement a comprehensive product development strategy that aligns with the organization's overall business objectives. Stakeholder Collaboration: Work closely with key stakeholders across various departments to define and prioritize features and enhancements for the product. Team Leadership: Lead and manage a team of product managers and specialists in UI/UX, Conversion Rate Optimization (CRO), and backend development to ensure seamless execution of product strategies. Revenue Generation: Drive revenue generation from both Web and Mobile platforms through effective acquisition journeys and cross-selling initiatives. UI/UX Excellence: Ensure the delivery of best-in-class UI/UX experiences across both acquisition and servicing channels to enhance customer satisfaction and retention.Success Metrics:
Improvement in Conversion Rate: Achieve a 70% improvement in conversion rates through the Web and App funnel, optimizing user experience and journey efficiency. Enhanced Customer Support: Attain best-in-class capabilities and improve Net Promoter Score (NPS) from acquisition to customer support by 30%, ensuring exceptional customer satisfaction throughout the entire user journey.The Successful Applicant
Direct-to-Consumer (D2C) experience, Conversion Rate Optimization (CRO) expertise, Proficiency in automation tools such as App analytics or AB testing platforms, Demonstrated capability in creating product journeys, roadmaps, and understanding customer journeys, Comprehensive knowledge of all stages in the product journey, Minimum 7-8 years of experience in banking products with a mature perspective, Involvement in external integrations like KYC/EPFO/RBI, and Proven ability to collaborate closely with UI/UX, development, and testing teams to deliver new features effectively.-
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