Lead Growth

1 week ago


Gurgaon, Haryana, India TalentXO Full time
Role & Responsibilities

  • Develop and execute a comprehensive growth strategy that aligns with the company's vision, leveraging productled growth methodologies.
  • Drive customer acquisition and commerce revenue growth through innovative and datadriven marketing and growth initiatives.
  • Lead and manage a highperforming growth team, fostering a culture of collaboration, experimentation, and continuous improvement.
  • Collaborate with product management to optimize user onboarding, activation, retention and revenue generation strategies.
  • Conduct market research and competitive analysis to identify growth opportunities, customer needs, and user behaviour trends.
  • Build and enhance the company's brand positioning, ensuring consistent messaging and brand identity across all touchpoints.
  • Develop and execute digital marketing campaigns, including content marketing, SEO / SEM, social media, email marketing, WhatsApp and advertising.
  • Analyze and interpret growth metrics and data to measure the effectiveness of product and marketing initiatives and optimize performance.
  • Collaborate with the business teams to align growth and revenue objectives, enabling seamless orders and revenue generation and conversion.
  • Stay uptodate with industry best practices and mentor the team on emerging trends in growth hacking, productled growth, branding, and digital marketing.
Ideal Candidate

  • Product Adoption & Activation,
  • User Acquisition Metrics,
  • User Retention,
  • Revenue Growth,
  • Brand Awareness,
  • Marketing ROI

Technical Competencies:
Data Driven Decision Making & Analysis,

  • Product Led Growth Methodologies,
  • Digital Marketing, CRM and User Communications,
  • Branding & Positioning, Project Management,
  • Conversion Optimisation,
  • Product Funnel Analysis
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