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3 months ago
Responsibilities
- Liaison with key internal stakeholders including sales/ revenue, product, edit, technology and finance. Maintain a smooth workflow. Support sales in client meetings, as needed
- Map client requirements with brand solutions/ advertising opportunities at HT Media. Support in building media plans by working with content, and digital marketing teams
- Ensure the rate card is adhered to in campaign ROs, and exceptional cases have approvals as per the escalation matrix
- Mandate experience with end-to-end on ground execution of events/campaigns
- Ensure deliveries of KPIs for client projects are as per RO under defined timelines. Track live projects daily
- Maintain record of vendors/freelancers. Ensure paperwork is maintained and payment terms/process and timeline is adhered to
- Support video and event production, as and when necessary. Build and maintain an influencer database for use in branded content campaigns
- Manage a large volume of multiple projects and tasks, collaborate with the team, while working under intense deadline pressure and tight budgets
- Should be able to make visually attractive, data-driven MS Powerpoint presentations for client pitches as and when required
Qualifications
- 5+ years of experience in account management
- Software knowledge: MS Word, Powerpoint, Excel
- Relevant experience in the media/ advertising industry, or marketing function in any other industry.
- Comfort in managing client and agency relationships on an ongoing basis.
- Comfort in crafting messaging that gets to the heart of a brand, understanding business to consumer and business-to-business audiences.
- A graduation degree/diploma
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