Field Marketing

1 week ago


Gurgaon, Haryana, India VARITE INDIA PRIVATE LIMITED Full time

Job Description:

  • Plans, executes, and measures demand generation marketing programs to grow sales pipeline and revenue for Field Sales organization.
  • Proven track record executing multifaceted event programs. Excellent interpersonal skills. Understands principles of Sales business/revenue/pipeline management. And most importantly a Customer First Mindset.

Qualifications:

  • The Field Marketing Executive role works with campaign managers, sales teams, and operations teams to optimize key areas of Demand Generation.
  • He/she should be capable of rapid learning, ability to stretch and take on complex assignments of significantly larger scope and Exhibit passion, energy and ambition.
  • Demonstrate self confidence influencing key stakeholders to get the job done
Preferred Qualifications

  • Comprehensive understanding of Modern Marketing technologies and methodologies including:
  • Marketing Automation (preferably Eloqua).
  • CRM systems (preferably Oracle CRM).
  • Lead flow automation architecture concepts such as Lead Scoring, triggered campaigns, predictive scoring, propensity modeling.
  • Microsite & landing page design concepts and technologies.
  • Audience segmentation analysis and tools.
  • Excellent written and oral communication and presentation skills.
  • Ability to operate independently with mínimal supervision.


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