Educational Sales Consultant

Description

Cengage Learning India is looking for a proactive, driven, and customer-centric ELT Sales Representative to promote National Geographic Learning (NGL) products across K–12 schools in the assigned territory. This role involves building strong academic and institutional relationships, driving product adoption, and achieving sales targets for extraordinary ELT content that encourages learning through real-world connections.

Key Accountability:

Drive sales of NGL ELT products (student books, teacher resources, digital solutions) in K–12 schools.

Achieve or exceed monthly, quarterly, and annual sales targets.

Plan and complete school visits, demos, and presentations in line with the academic calendar.

Identify key accounts, manage adoptions, and ensure strong post-sales engagement.

Effectively present NGL’s differentiated value proposition, including real-world content, rich visuals, and NEP-aligned pedagogy.

Explain alignment with curriculum frameworks (CBSE, ICSE, and state boards) and digital learning trends.

Develop and maintain long-term relationships with school principals, English HODs, teachers, procurement heads, and key collaborators.

Engage with school chains, group schools, and decision-makers to drive bulk adoptions.

Work closely with academic consultants and the product/marketing teams to tailor presentations and collateral to customer needs.

Provide market feedback to support product development and improvement initiatives.

Maintain up-to-date sales data, visit records, and customer interactions in the company’s CRM system.

Share periodic reports and forecasts with regional managers and leadership.

Develop sales strategies and plan of the entire activities to develop maximum business for the company.

Represent Cengage at key industry events such as conferences, exhibitions and trade shows.

Required to submit a weekly report to the Reporting Manager, summarising the key highlights of the week.

Travel Requirements:

This role requires frequent travel to customers within the territory.

Essential Role Requirements:

Skills/knowledge

• Graduate degree in any field (English, Education, or Business preferred).
• 2–6 years of experience in ELT or school publishing sales (experience with international ELT brands preferred).
• Familiarity with India’s school education landscape, academic structures, and ELT pedagogy.
• Excellent verbal and written communication skills.
• Proficiency in English, Hindi, and other regional languages.
• A customer-focused attitude with a consultative approach to selling.
• Connect with all levels of personnel both internally and externally.
• Excellent presentation and negotiation skills.

Desirable Role Requirements:

Experience/Achievements

• Field sales experience – consistently hitting plan.
• Experience within the K-12 market.
• Experience of and confidence in negotiating large contracts on a national basis.

Cengage Group is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless of race, national origin, religion, sex, sexual orientation, genetic information, disability, age, veteran status, and any other classification protected by applicable federal, state, provincial or local laws.

Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at accommodations.ta@cengage.com or at +1 (617) 289-7917.

About Cengage Group

Cengage Group, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.

https://cengage.Wd5.Myworkdayjobs.Com/CengageIndiaCareers/job/IN-Noida-Uttar-Pradesh-India/Learning-Consultant---ELT_R2025-576