Head of Sales and Marketing

1 week ago

Delhi, Delhi, India Tailorworks Private Limited Full time

We are seeking an experienced and visionary Head of Sales & Marketing to lead our growth strategy across B2B and B2C channels in the premium and luxury fashion segment. This role requires a deep understanding of the fashion industry, customer behavior, brand building, and revenue generation through creative and performance-driven strategies.

Key Responsibilities

  • Drive B2B and B2C sales strategy to meet revenue targets in luxury/bespoke fashion.
  • Build and manage client relationships, ensuring exceptional service and repeat business.
  • Develop and execute marketing campaigns (ATL/BTL, digital, influencer, PR) to enhance brand visibility.
  • Identify new market opportunities and partnerships for expansion.
  • Lead and mentor the sales & marketing team, aligning them with business goals.
  • Oversee brand positioning, pricing strategies, and competitor analysis.
  • Coordinate with design, production, and operations teams to ensure seamless client delivery.
  • Analyze performance metrics to refine strategies and maximize ROI.

Key Requirements

  • 8–12+ years of experience in sales and marketing, preferably in fashion, apparel, or luxury retail.
  • Proven track record of meeting or exceeding revenue targets and scaling brands.
  • Strong networking skills with fashion buyers, retailers, and high-value clients.
  • In-depth knowledge of digital marketing, PR, and luxury brand communication.
  • Leadership experience in managing teams and building high-performance cultures.
  • Excellent communication, negotiation, and analytical skills.
  • Willingness to travel for business development, fashion events, and exhibitions.

What We Offer

  • Opportunity to lead growth for a premium/luxury fashion brand with global ambitions.
  • Dynamic and creative work environment with 10x career growth potential .
  • Competitive compensation with performance-linked incentives .
  • Exposure to international markets, fashion weeks, and B2B exhibitions .

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