Lead Generation Specialist – US Staffing

2 weeks ago

Pune, Maharashtra, India RIIM Full time

Job Summary:

We are seeking a motivated and detail-oriented Lead Generation Specialist to join our US Staffing team. The ideal candidate will be responsible for identifying, qualifying, and generating new business leads to support the sales team. A strong understanding of the US staffing and recruitment industry is essential for success in this role.

Key Responsibilities:

  • Research and identify potential clients (IT/Non-IT) across the US market using various online tools (LinkedIn, ZoomInfo, Apollo, etc.)
  • Generate qualified leads through email campaigns, cold calling, and social media outreach.
  • Maintain and update the lead database (CRM) with accurate client information and interaction history.
  • Work closely with the sales and recruitment teams to pass on qualified leads for further engagement.
  • Schedule meetings and calls between potential clients and the business development team.
  • Monitor and report on lead generation KPIs and campaign effectiveness.
  • Stay updated on US staffing trends, client needs, and market competition.

Requirements:

  • 1-3 years of experience in lead generation, preferably in the US staffing industry.
  • Familiarity with US IT/Non-IT staffing and recruitment lifecycle.
  • Proficiency with lead generation and CRM tools (e.g., LinkedIn Sales Navigator, ZoomInfo, HubSpot, Salesforce).
  • Strong communication and interpersonal skills.
  • Self-motivated, target-driven, and able to work independently in a fast-paced environment.
  • Willing to work US shifts (EST/PST).

Preferred Qualifications:

  • Bachelor's degree in Business, Marketing, or a related field.
  • Experience with cold emailing and B2B lead generation strategies.
  • Knowledge of Boolean search techniques.

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