
Head of Marketing
3 weeks ago
About inMorphis
inMorphis is a ServiceNow-invested company and one of the platform's largest elite partners globally. We are redefining digital transformation through industry-specific solutions and GenAI-led frameworks for enterprises across telecom, BFSI, healthcare, and manufacturing. As we expand across India and the US, we are looking to turn marketing into a strategic growth lever and revenue engine.
Role Overview
We are looking for a Head of Marketing to lead the transformation of marketing from a support function to a revenue-generating, demand-driving, and brand-defining powerhouse. This role is for a modern marketer who combines storytelling with analytics, creative with performance, and strategy with flawless execution.
You'll build a marketing team that partners closely with sales, practices, and leadership to drive pipeline growth, brand authority, digital presence, and industry recognition.
Key Responsibilities
- Build and own the marketing strategy aligned with revenue goals across India and international markets (US & beyond).
- Establish a full-funnel demand generation engine—from awareness to conversion—using both inbound and outbound strategies.
- Drive thought leadership by amplifying success stories, expert voices, and insights across industries and platforms.
- Elevate the inMorphis brand with compelling storytelling, consistent messaging, and creative visual identity.
- Overhaul and manage digital channels—website, SEO, content platforms, and social media—to improve visibility, engagement, and lead capture.
- Own event strategy—from global tech conferences to industry roundtables to customer-hosted sessions.
- Partner with sales and practices to develop account-based marketing (ABM), content marketing, and field campaigns.
- Lead a high-performing team and collaborate with agencies, content creators, designers, and analysts.
- Track and report marketing KPIs (MQLs, conversion, CAC, brand score, SEO metrics) to drive continuous improvement.
What We're Looking For
- 12+ years of B2B marketing experience in IT services, SaaS, or digital transformation companies.
- Proven success in building pipeline through marketing (not just visibility).
- Deep understanding of demand generation, digital marketing, and brand positioning.
- Experience with SEO, SEM, content ecosystems, marketing automation (e.g., HubSpot/Marketo).
- Hands-on experience with global event planning, analyst relations, and industry outreach.
- Strong leadership, communication, and stakeholder management skills.
- Analytical mindset with the ability to tie marketing actions to business outcomes.
Why Join inMorphis?
- Be the architect of a marketing transformation at a high-growth, ServiceNow-invested company.
- Build a globally respected brand and demand engine in one of the fastest-scaling ServiceNow partners.
- Drive thought leadership and digital storytelling at the intersection of technology and industry.
- Work closely with executive leadership and influence strategic decisions across markets.
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