sales manager
2 weeks ago
Hi,
We are hiring SALES MANAGER
JOB DESCRIPTION:
Develop and implement marketing strategies specific to ERP products.
Conduct research to understand market trends, competitors, and customer needs in the
ERP space.
Design and execute go-to-market strategies for new ERP features or products.
Manage the backend processes for ERP product launches, ensuring timely execution.
Plan and oversee marketing campaigns tailored to ERP solutions, targeting businesses
and industries.
Manage the marketing budget, optimizing spend for ERP-focused activities.
Ensure the development of ERP-related content (whitepapers, case studies, blogs) aligned
with brand positioning.
Develop and oversee lead generation activities, ensuring ERP products reach the right
target audience.
Manage relationships with external vendors providing services for ERP marketing
initiatives.
Oversee CRM and marketing automation tools, ensuring they are optimized for tracking
ERP sales funnels.
Analyze ERP product performance, customer feedback, and campaign metrics to refine
marketing efforts.
Work closely with the ERP sales team to align marketing and sales strategies, sharing
qualified leads.
Supervise SEO and SEM strategies tailored to ERP-related keywords, ensuring online
visibility.
Maintain consistency in branding across all channels, ensuring the ERP products are
positioned effectively.
Gather and promote client success stories, case studies, and testimonials highlighting
ERP benefits.
Monitor competitors in the ERP space, adjusting marketing strategies to stay ahead.
Plan and execute industry events, webinars, and conferences focusing on ERP solutions.
Develop customer personas and segmentation strategies for different ERP product
verticals.
Ensure all marketing materials and activities comply with regulations related to ERP
products.
Provide regular reports to leadership on the success of ERP marketing efforts, focusing
on key metrics like lead generation, ROI, and market penetration.
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