Head of Growth and Performance Marketing

3 weeks ago


Kozhikode, India Oyster MR Full time

Oyster MR is seeking an innovative and data-driven Head of Growth and Performance Marketing to lead our multi-channel growth strategy. This senior role is ideal for a performance-focused leader with deep expertise across Google Ads, Meta Ads, and TikTok Ads, combined with the ability to scale acquisition and drive measurable business results.Key ResponsibilitiesOwn and scale the full-funnel growth and performance marketing strategy across Google, Meta, TikTok, and emerging platforms.Lead the planning, execution, and optimization of paid acquisition campaigns with a focus on ROI, efficiency, and sustainable growth.Manage multi-million-dollar budgets, forecasting, and performance modeling.Build, lead, and mentor a high-performing growth and performance marketing team.Implement a rigorous experimentation framework (A/B testing, creative testing, audience segmentation) to continuously enhance performance.Analyze funnel metrics, user behavior, attribution, and cohort data to guide strategic decision-making.Collaborate with Product, Data, Creative, and Revenue teams to align messaging and maximize results.Stay ahead of digital trends, platform innovations, and new opportunities to accelerate growth.Requirements6+ years of experience in growth or performance marketing, including leadership roles.Proven expertise in Google Ads, Meta Ads, and TikTok Ads with a track record of scaling acquisition.Strong analytical mindset with hands-on experience using GA4, attribution platforms, and BI dashboards.Demonstrated success in managing large budgets and delivering measurable, scalable growth.Excellent communication, leadership, and cross-functional collaboration skills.Experience in fast-paced, high-growth, or global tech environments is a strong advantage.What We OfferCompetitive leadership-level compensation package.Opportunity to define and drive the growth engine of a rapidly expanding organization.A collaborative, innovative, data-driven work environment.Clear path for senior leadership growth within Oyster MR.Hashtags#OysterMR #HeadOfGrowth #PerformanceMarketing #GoogleAds #MetaAds #TikTokAds #GrowthMarketing #DigitalMarketingLeadership #WeAreHiring #Jobs


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