Marketing Automation Specialist

Job Title: Digital Marketing SpecialistLocation: Noida, Uttar Pradesh (On-site) Company: Coingeit Technologies Pvt. Ltd. Product: CaseDocker – AI-Powered Legal Operations WorkDeskAbout the CompanyCoingeit Technologies Pvt. Ltd. is a LegalTech and SaaS-based company that designs intelligent, AI-powered solutions for corporate legal teams and law firms.Our flagship platform, CaseDocker – A Smart Legal WorkDesk, empowers enterprises with modules for Litigation Management, Contract Lifecycle Management (CLM), Compliance Management, Notice Management, eSigner, and Legal Process Playbooks.We are on a mission to digitize, automate, and optimize Legal Operations with AI-driven insights, smart workflows, and advanced analytics.Position OverviewWe are seeking a creative and data-driven Digital Marketing Specialist to lead CaseDocker’s digital presence and growth initiatives. The ideal candidate will be responsible for developing, executing, and optimizing multi-channel digital campaigns that enhance brand awareness, generate leads, and strengthen CaseDocker’s positioning in the LegalTech domain.Key ResponsibilitiesStrategy & PlanningDevelop and execute comprehensive digital marketing strategies to drive brand visibility and qualified lead generation.Collaborate with product and sales teams to align marketing initiatives with business goals.Performance MarketingPlan and manage paid campaigns on Google Ads, LinkedIn Ads, Meta platforms etc.Monitor campaign performance, optimize ad spend, and improve conversion metrics.SEO & Content MarketingConduct keyword research and manage on-page/off-page SEO strategies to boost organic traffic.Work closely with content writers to create high-quality, keyword-optimized blogs, case studies, and whitepapers.Social Media & Brand EngagementManage CaseDocker’s social media handles (LinkedIn, Twitter/X, YouTube, etc.).Create and schedule engaging posts, visuals, and thought-leadership content for LegalTech audiences.Track analytics and community engagement metrics.Email & AutomationDesign and execute drip campaigns, newsletters, and automated workflows using CRM and marketing tools.Segment target audiences and personalize communication for customer retention and nurturing.Analytics & ReportingUse Google Analytics, Search Console, and campaign dashboards to measure marketing ROI.Prepare monthly performance reports and actionable insights for leadership teams.Event & Webinar MarketingPromote CaseDocker webinars, demos, and product launches through targeted campaigns and online events.Support brand presence in LegalTech conferences and digital showcases.Desired Skills & ExperienceBachelor’s degree in Marketing, Communications, or a related field.2–5 years of proven experience in B2B SaaS / Enterprise Tech / LegalTech digital marketing.Strong hands-on experience with Google Ads, LinkedIn Campaign Manager, SEO tools, Google Analytics, and CRM systems.Ability to craft compelling digital creatives, collaborate with designers, and manage external agencies when needed.Excellent written and verbal communication skills.Strong analytical mindset with a data-driven approach to decision-making.Familiarity with AI-driven marketing tools and automation platforms is a plus.What We OfferOpportunity to work on an AI-powered global LegalTech platform.A creative, fast-paced, and growth-driven work environment.Competitive salary and performance incentives.Exposure to international LegalTech trends and product marketing strategies.Learning and growth opportunities in digital transformation and SaaS marketing.How to ApplySend your CV and portfolio of digital campaigns or work samples to contact@casedocker.com with the subject line: 📩 Application for Digital Marketing Specialist – CaseDocker (Noida)