Zoho CRM Developer

3 weeks ago

Bengaluru, India DigiMark Agency Full time

Zoho CRM Developer & Automation Specialist:Location: Bangalore (On-site/Hybrid) Function: Growth Operations (CRM, Automation & Email) Experience: 4–5 years (Zoho ecosystem preferred) Employment Type: Full-timeAbout the RoleDigiMak Agency is scaling rapidly and seeking a high-ownership Zoho CRM Developer & Automation Specialist to architect, automate, and optimize our revenue stack. You’ll own CRM design, integrations, data integrity, and email automation that power operations and lead generation across different channels.Key Responsibilities:A) CRM Management (Zoho One Ecosystem)Own core Zoho One apps—CRM, Campaigns, Books, Creator, Analytics (plus Flow/Desk as needed).Design custom modules, fields, Blueprints, validation rules, webforms, and assignment rules.Build end-to-end commercial workflows: Leads → Deals → Quotes → Sales Orders → Invoices → Payments (Books).Implement billing & invoicing automations; reconcile data with finance and delivery teams.Maintain CRM hygiene: dedupe, enrichment, GDPR-compliant consent, archival policies, and performance tuning.Develop Deluge functions, REST API integrations, and JS/HTML assets for custom components.Create role-based dashboards & reports for Sales, Marketing, Ops, and Leadership.Write SOPs, train users, and maintain process documentation and change logs.B) Email Marketing (Zoho Campaigns, SmartLead, etc.)Architect lifecycle email journeys: onboarding, nurture, re-engagement, ABM sequences.Manage multi-domain DNS, SPF/DKIM/DMARC, warm-ups, inbox placement, and deliverability.Build responsive HTML templates, manage A/B tests, and optimize for open/click/reply rates.Govern opt-in/opt-out, suppression lists, bounce handling, and compliance.C) Lead Data & List BuildingSource and enrich data via Apollo.io, Sales Navigator, Uplead, Clay (or similar).Design segmentation (ICP, tiering, intent, geo, industry) aligned to campaigns and sales plays.Sync and QA data between CRM ↔ Campaigns to ensure single source of truth.Success Metrics (KPIs)Data quality: >98% valid emails,

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