Performance Marketer

3 weeks ago

Gurgaon, Haryana, India Snaphunt Full time

The Offer

  • Strong opportunities to progress your career

The Job

You will be responsible for :

  • Efficient and consistent Lead Generation and its cost optimization
  • Develop and execute PPC strategies to generate high-quality leads and drive conversions across platforms such as Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, and others.
  • Conduct keyword research, ad copywriting, and ad creative optimization to maximize click through rates (CTR) and conversion rates.
  • Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.in
  • Stay up- to- date with industry trends, best practices, and algorithm updates in PPC advertising, and adapt strategies accordingly to maintain competitiveness.
  • Provide regular reports and analysis to stakeholders, highlighting key performance metrics, insights and recommendations for optimization.
  • Implementing conversion strategies and improving marketing results
  •  Researching and analyzing competitors and identifying new promotion opportunities
  • Regularly review and optimize all advertising campaigns for positive ROAS.

The Profile

Skills Required:

  • 2 years of experience in digital marketing with a strong focus on PPC advertising and lead generation.
  • Bachelor's degree/diploma in Marketing, Business Administration, or related field.
  • Expertise in PPC platforms such as Google Ads, Bing Ads, Facebook Ads Manager, LinkedIn Ads, and others social media platforms.
  • Proven track record of successfully managing PPC Campaigns and delivering measurable results in terms of volume, quality and ROI.
  • In- depth understanding of PPC best practises, bidding strategies, keyword research, ad targeting and campaign optimization techniques.
  • Excellent communication and collaboration skills
  • Creative thinking and problem-solving abilities with a passion for staying ahead of industry trends and best practices.

The Employer

Our client is the pioneers in Free Trade Warehousing Zones(FTWZs) and 3PL with a presence across India and facilities in Delhi NCR, Mumbai, Chennai, Gujarat, Ludhiana, and other prominent cities.

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