Demand Generation-Manager

3 weeks ago


Bengaluru, Karnataka, India FICO Full time

FICO (NYSE: FICO) is a leading global analytics software company, helping businesses in 100+ countries make better decisions. Join our world-class team today and fulfill your career potential

The Opportunity

"This position is a great opportunity for a seasoned marketing professional with a passion for driving and accelerating pipeline, developing segment and partner strategies and implementing the plans and deliverables for partner teams. The Partner Marketing Manager will be responsible for the Partner Business in Asia Pacific. The objective is to create awareness among a predefined list of partners, generate opportunities for existing partners and to work on creating Go-to-market plans for new solutions within new and existing partners." - Vice President, Demand Generation

What You´ll Contribute

  • Plan, manage and execute marketing activities within budgetary guidelines and deadlines.
  • Work with partners to develop joint marketing plans based on market trends and competitors.
  • Maintain positive and productive relationship with Partner Account Managers, Regional Partner Directors, Inside Sales and Partner Success Manager teams.
  • Support partner events and manage partner marketing communications.
  • Manage global partner program to achieve revenue goals.
  • Provide support in developing partner marketing strategies and campaigns.
  • Evaluate the marketing performance of partners and recommend improvements.

What We're Seeking

  • Be able to plan, execute and track results for any marketing activity.
  • Experienced with SFDC and Pardot.
  • Strategic and results oriented.
  • Independent and resourceful person.
  • Extensive marketing/Partner marketing experience. 
  • Experience working with/for GSIs and Financial Services Processors.
  • Good understanding of social media & digital marketing.
  • B2B SaaS experience.
  • Excellent written and verbal communication skills and strong attention to detail.
  • Highly organized and experience in project management.
  • Ability to travel.

Our Offer to You

  • An inclusive culture strongly reflecting our core values:  Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
  • The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.
  • Highly competitive compensation, benefits and rewards programs that encourage you to bring your best every day and be recognized for doing so.
  • An engaging, people-first work environment offering work/life balance, employee resource groups, and social events to promote interaction and camaraderie.



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