Activation Marketer
1 month ago
Hiring for Activation Marketer (Trade Marketing) for a Adhesive manufacturing company, Bangalore
Activation Marketer, Commercial Graphics & Architectural Market
Role Overview:
- Spearhead marketing strategies for portfolio growth and enhance awareness among stakeholders.
- Ensure alignment with company mission and collaborate with other departments.
Responsibilities:
- Recognize and evaluate market trends and customer insights.
- Provide input to strategic planning teams at Asia and global levels.
- Develop and execute strong marketing plans with regular review rhythm.
- Identify and execute marketing campaigns and new growth projects.
- Conduct financial analysis, including price/profit analysis and portfolio optimization.
- Understand distribution, key account management, digital marketing, and market analysis.
Key Areas:
- Strategy, planning, global alignment, and execution.
- Drive change, growth, and continuous improvement.
- Introduce and establish new products in the market.
- Engage with end customers and channels for market growth.
- Conceptualize and manage marketing campaigns.
- Manage cross-functional stakeholders within country, area, and global organizations.
Qualifications:
- 10-15 years of marketing experience, preferably in industrial/B2B products.
- MBA from a reputed institute in India.
- Proven track record in senior marketing roles.
- Proficient in analyzing, representing, and reporting data.
- Excellent communication and collaboration skills.
- Creative thinking with a focus on achieving business results.
- Familiarity with the latest trends and technologies in marketing and digital media.
- Essential Skills for the Role
- Ability to think freely and work independently.
- Outstanding problem-solving skills.
- High level of self-drive.
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