Lead - Brand & Communications - BFSI (10-20 yrs)
1 month ago
- Build a clear brand positioning of brand
- Lead and manage agencies (creative, digital, and media) to create brand communications through Digital platforms
- Experience in planning, managing and executing brand campaigns
- Ideate and execute strategies which will amplify brand presence multirole.
- Needs exposure of managing media & ad agencies
- Understanding of budget management along with various touchpoints where Brand can be amplified
Requirements :
- Educational Background: Bachelor degree in Marketing or a related field. A post-graduate degree in marketing is a plus.
- Experience: Experience (typically 10+ years) in brand management, marketing, or related fields, preferably in the financial services or related industry.
- Creative Skills: Demonstrated ability to think creatively and develop innovative ideas for brand promotions and marketing campaigns.
- Communication: Excellent written and verbal communication skills to effectively convey brand messages and collaborate with internal teams and external partners.
- Digital Proficiency: Familiarity with digital marketing platforms, social media, and online advertising.
- Team Player: Ability to work collaboratively within a team environment and effectively manage multiple projects and deadlines.
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