Nutrabay - Brand Partnerships & Growth Role (1-3 yrs)

1 month ago


Delhi NCR, India iimjobs Full time

Job Description:


1. Strategic Partner Identification:


- Conduct market research to identify potential brand partners that align with our brand values, target audience, and business objectives.


- Evaluate and prioritize partnerships based on strategic fit and potential for mutual growth.


2. Negotiation and Onboarding:


- Lead negotiations with potential partners, ensuring favorable terms, mutually beneficial agreements, and a clear understanding of deliverables.


- Develop comprehensive contracts outlining expectations, exclusivities, and promotional commitments.


3. Relationship Building:


- Cultivate and maintain strong relationships with current and prospective brand partners.


- Act as the main point of contact, fostering open communication and collaboration to drive successful partnerships.


4. Collaborative Marketing Initiatives:


- Collaborate with internal marketing teams to create and execute joint marketing campaigns, co-branded promotions, and other initiatives.


- Leverage partner resources and assets to enhance our marketing efforts.


5. Product Collaboration and Exclusives:


- Work closely with product teams to explore opportunities for exclusive product collaborations or limited-edition releases.


- Ensure that new offerings align with market trends and resonate with our customer base.


6. Performance Analysis and Optimization:


- Track and analyze the performance of brand partnerships, utilizing key performance indicators (KPIs) to measure success.


- Identify areas for improvement and optimization, adjusting strategies as needed to maximize results.


7. Cross-Functional Collaboration:


- Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure seamless integration of brand partnerships into overall business strategies.



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