Key Account Manager
1 month ago
About the Client:
Our client is a 12 year old Media Buying company in the AdTech space. Their vision is to Empower all to Advertise and they do so by disrupting the traditional process of executing ad campaigns through a physical media agency.
The company's self-serve online media platform enables advertisers to discover 4.5Lakh+ media options across 11 media verticals. The campaign requirements are then fulfilled by planning and buying the media and executing the campaigns.
The company has serviced over 4000 clients till date and has more than 1.4 Million annual visitors to the website.
Sports is now the fastest growing vertical in the company and they are empowering SMBs to advertise on sports platforms across Digital, TV, Ground, Influencer verticals which is a 20,000 Crore opportunity
Experience:
- 2 - 4 years of aggressive B2B sales experience only.
- Background in Media sales highly preferred (Radio/ TV/Digital Media/ Advertising etc)
Key Responsibilities:
1. Creating a set of Key Accounts from within existing clients as well as potential new clients for Sports
2. Pitch to clients, understand their brand journey and how Sports media can help their brand.
3. Capture the leads and brief from client to work closely with the Planning team in Bangalore for customized solutions
4. Successful growth of business- by closing deals and also get repeat business
5. Work closely with KAM team in the region and identify active pipeline & calendar for Sports closures
6. Pitching GTM plans for key properties and assets in the Sports vertical- prepare & perform
7. Working closely with Account Management team in their city and the HQ team- Sports Head, Planning teams
8. Solution approach to ensure client delight and retention for sports & impact properties
9. Relationship with Vendor side regional leaders (Viacom18, Disney-Hotstar, Sony etc.)
Must Have Skills:
- Strong analytical and communication skills
- Selling acumen and business understanding
- Strong Bias for Action and Result orientation
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