Regional Marketing Manager

1 month ago


MetrosDelhi NCRAnywhere in IndiaMultiple Locations iimjobs Full time

Position Title: Regional Marketing Manager

Role Overview: Strengthen all marketing activities in the Region to ensure greater Retail Brand Visibility/ Promotion in order to support secondary sales process in accordance with the marketing strategy

Job Location - Delhi NCR

Roles and Responsibilities:-

a) Competition tracking for new launches, catalogues, pricing, brand wise market size & share.

b) Brand promotional activities - glow signs, inshop branding, local event participation, outdoor site identification etc

c) Tracking of allocated marketing budget

d) Quarterly planning for exhibitions and participation on all major exhibitions.

e) POP / POS material utilization through distribution to channel partners / distributors and display in various locations.

f) Creating small Exhibitions in upcountry parts

g) ISD planning and tracking

h) Display Vans Utilization

i) Press advertising - share updated dealer panel with publication, price negotiations, placement of advertisements etc.

j) Press Coverage - sharing information in branches, feedback to HO & RMM, coverage of all activities done at Regional level

k) Addressing and resolving service related issues

Minimum Requirements:

- Master's degree in Business, Marketing, or related fields; Master's degree preferred.

- Must have Team Handling Experience.

- Strong negotiation skills and strategic acumen.

- Excellent communication and interpersonal abilities.

- Proficiency in data analysis tools and an analytical mindset.


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