Brand Marketing Associate

4 weeks ago

Mumbai, India Puretech Digital Full time

Position: Associate Brand Marketing

Key Responsibilities:

  • Content Creation:
  • Decode briefs to produce compelling long and short-format content.
  • Create award-winning entries for agency work.
  • Develop and manage social media content, including posts and infographics.
  • Produce decks, PowerPoint presentations, and visual content.
  • Strategy & Collaboration:
  • Develop and implement social media strategies for Puretech Digital’s brand.
  • Collaborate with internal teams to meet marketing deliverables.
  • Coordinate with external stakeholders and partners for timely deliveries.
  • Participate in brainstorming sessions and contribute creative ideas for campaigns.
  • Tools & Networking:
  • Utilize email marketing tools like HubSpot and MailChimp (basic knowledge preferred).
  • Engage with the advertising and marketing (A&M) media space and understand PR deliveries.
  • Stay updated on the latest digital and social media trends.
  • Additional Responsibilities:
  • Perform other marketing-related tasks as needed.

Requirements:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 1-2 years of experience; agency experience is a plus.
  • Effective communication skills in both written and verbal formats.
  • Strong content writing and understanding skills.
  • Creative intent and thought are essential.
  • Ownership of tasks aligning with team and company goals.
  • Strong organizational skills and attention to detail.
  • Collaborative team player with a proactive work ethic.
  • Familiarity with digital marketing tools and platforms is a plus.
  • Ability to adapt to a fast-paced work environment and manage multiple projects.

Preferred Qualifications:

  • Experience in managing content creation and marketing campaigns.
  • Knowledge of social media strategy and trends.
  • An understanding of design principles and tools like Adobe Creative Suite or Canva is a plus.
  • Strong presentation skills and ability to create impactful visual content.

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