Marketing Manager
1 month ago
Job Title: Marketing Manager
Location: Delhi/ NCR
**Client of IFCCI**
Job Description:
Responsibilities:
• Develop and execute comprehensive marketing plans and campaigns to promote brand products and services
•Collaborate with cross-functional teams, including product development, sales, and operations, to ensure alignment and consistency in marketing efforts.
• Conduct market research and analysis to identify trends, opportunities, and competitive threats, and use insights to inform marketing strategy.
• Manage digital marketing channels, including social media, email marketing, and website content, to engage customers and drive online sales.
• Oversee the creation of marketing materials, including advertising collateral, packaging designs, and promotional displays, ensuring brand integrity and consistency.
• Plan and execute special events, product launches, and promotional campaigns to drive foot traffic and generate buzz around brand offerings.
• Monitor and analyze key performance metrics, such as sales data, website traffic, and social media engagement, to evaluate the effectiveness of marketing initiatives and optimize future strategies.
• Stay abreast of industry trends, best practices, and emerging technologies in marketing, and make recommendations for continuous improvement and innovation.
Professional Background & Qualifications:
• Proven track record of developing and executing successful marketing campaigns that drive brand awareness, customer engagement, and sales growth.
• Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable marketing plans.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
• Creative mindset with a keen eye for design and attention to detail.
Proficiency in digital marketing tools and platforms, including social media management, email marketing software, and web analytics
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