Business Development Manager, Consumer Products India

6 months ago


Bengaluru, India Audio-Technica (S.E.A) Pte Ltd India Liason Office Full time

RESPONSIBILITIES

 

  • Core responsibility for the management of all aspects of the consumer business of headphones, microphones, turntables, electronics and accessories for Audio-Technica in India.
  • Achievement of the sales target as set by the company.
  • Management and optimization of the online and offline distribution channel for consumer product lines
  • Establishment and management of channel relationships with online retailers as well as large format retail organizations in India.
  • Development of an extensive knowledge of Audio-Technica and competitive products, applications, features, technical aspects, and category trends.
  • Development of a deep understanding of the Market and implementation of product plans, pricing, promotion and placement strategies to help foster and grow the channel, brand awareness and ultimately increase brand perception overall
  • Development and implementation of comprehensive Marketing, Advertising, Event & Public Relations plans to increase brand awareness.
  • Interaction with the website management company to ensure all consumer product related information on the A-T India website is up to date.
  • Management of the Social Media Interaction for the brand along with relevant teams.
  • Provide the Management team with detailed market information and competitive studies.
  • Provide the Management team with weekly and monthly reports and other MIS documents as required.

 

POSITION REQUIREMENTS

  • College degree.
  • Greater than 5 years of experience in consumer electronics or related consumer product field with similar job function as detailed in the responsibilities above.
  • Excellent computer skills, including experience with Microsoft Office Suite, and familiarity with e-mail and business systems.
  • Must be able to work independently with minimal supervision in a fast-paced environment.
  • Strong organizational and proof-reading skills, and attention to detail necessary.
  • Strong interpersonal skills are required for working in a team environment.
  • Willing to work initially from a Home Office setup.
  • Willing to travel extensively.
  • Location preference is for Bangalore based candidates.


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