Amazon Performance Marketing Manager

4 weeks ago

Bengaluru, India Bajo Foods (Lo Foods) Full time

Company Overview:

Lo Foods is a dynamic and rapidly growing player in the Direct-to-Consumer (D2C) industry, dedicated to revolutionizing how consumers experience and engage with our products. With a commitment to innovation, quality, and customer satisfaction, we are seeking a talented Amazon & E-commerce Performance Marketing Manager to join our team and drive our online presence to new heights.


Position Overview:

As the Amazon & E-commerce Performance Marketing Manager, you will be responsible for spearheading our online marketing efforts across various e-commerce platforms, with a primary focus on Amazon. Leveraging your expertise and strategic vision, you will drive the growth of our D2C business, optimize performance metrics, and elevate our brand presence in the digital space. The ideal candidate will have a proven track record of success in building and scaling businesses on Amazon and other quick commerce platforms, coupled with 5-6 years of experience in similar roles.


Key Responsibilities:

  • Develop and execute comprehensive performance marketing strategies to drive traffic, conversion, and revenue growth on Amazon and other e-commerce platforms.
  • Manage end-to-end campaigns, including budget allocation, targeting, ad creative development, and performance analysis.
  • Optimize product listings, keywords, and content to enhance search visibility and conversion rates.
  • Conduct thorough market research and competitive analysis to identify new opportunities and trends within the D2C industry.
  • Collaborate cross-functionally with internal teams, including sales, product development, and operations, to align marketing initiatives with overall business objectives.
  • Monitor and analyze key performance metrics, providing actionable insights and recommendations for continuous improvement.
  • Stay abreast of industry best practices, platform updates, and emerging technologies to maintain a competitive edge in the marketplace.


Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • 5-6 years of experience in performance marketing, with a focus on Amazon and e-commerce platforms -Quick commerce platforms.
  • Strong understanding of Amazon AMS followed by others channels Flipkart, Blinkit, Instamart
  • Proven track record of driving business growth and achieving KPIs in a D2C or e-commerce environment.
  • Expertise in Amazon Seller Central, Vendor Central, and other relevant platforms (e.g., Shopify, Marketplace).
  • Strong analytical skills with proficiency in data analysis tools and techniques.
  • Excellent communication and collaboration skills, with the ability to work effectively in a fast-paced, team-oriented environment.
  • Strategic mindset with a results-driven approach and a passion for innovation and continuous improvement.


Benefits:

  • Competitive salary and performance-based bonuses.
  • Opportunity for professional growth and development in a dynamic and entrepreneurial environment.
  • Work-life balance initiatives and a supportive company culture that values creativity, diversity, and collaboration.


Join Our Team: If you are a motivated and experienced performance marketer with a passion for driving business growth in the D2C industry, we want to hear from you


Apply now at kavita@bajofoods.com to join our team and be a part of our exciting journey to redefine the future of e-commerce.

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