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Sales Manager

1 month ago


West Bengal, India Rashmi Group Full time

Position Title: Sales Manager - Seamless Pipes

Location: East/ West/ North/ South

Department: Sales & Marketing

Reports To: National Sales Head / General Manager - Sales


Key Responsibilities:

East/ West/ North/ South Sales Strategy:

  • Develop and execute a comprehensive sales strategy for Seamless Pipes across all regions of India.
  • Identify and prioritize key regional markets and industries such as seamless pipes or tubes for expanding Seamless Pipe sales.

Market Development:

  • Establish a strong presence in new markets by exploring untapped regions and industries.
  • Build a nationwide network of distributors, partners, and clients to expand sales reach.

Sales Target Achievement:

  • Set and achieve aggressive monthly, quarterly, and annual sales targets for Seamless Pipes products.
  • Develop pricing strategies and promotional campaigns to enhance sales volumes.

Customer Relationship Management:

  • Foster strong relationships with existing customers, ensuring high levels of satisfaction and repeat business.
  • Act as the primary point of contact for key clients, handling negotiations, contracts, and after-sales support.

Competitive Analysis & Market Research:

  • Conduct thorough market research to stay updated on competitive activities and market dynamics.
  • Provide actionable insights to improve the product offering and drive sales growth.

Sales Team Coordination:

  • Collaborate with regional sales teams and ensure alignment with national sales goals.
  • Work closely with internal teams, including logistics, production, and marketing, to ensure the seamless execution of sales orders.

Sales Reporting & Analysis:

  • Monitor sales performance, identify key trends, and prepare reports for senior management.
  • Use data-driven insights to suggest improvements to the sales process and strategy.


Key Result Areas (KRA):

National Sales Growth: Drive Seamless Pipes sales growth across all regions of India by capturing new markets and increasing the sales volume.

Market Penetration & Expansion: Expand the market presence of Seamless Pipes by entering new industries and regions.

Revenue Generation: Achieve and exceed national sales targets and grow revenue across all regions.

Customer Retention & Satisfaction: Maintain and enhance long-term relationships with key customers, ensuring high levels of retention and satisfaction.

Team Collaboration & Coordination: Ensure effective collaboration with regional sales teams, logistics, and other departments to meet customer needs.


Quantifiable KPIs:

Sales Target Achievement

  • Total sales revenue (Target: ₹X crore annually).
  • % achievement of monthly, quarterly, and annual sales targets (Target: 100%).

Customer Acquisition

  • Number of new customers acquired across India (Target: Minimum 10 new customers per quarter).
  • % growth in customer base (Target: 25% annual growth).

Market Penetration

  • % increase in market share of Seamless Pipes in East/ West/ North/ South regions (Target: 15% annual growth).
  • Number of new regions or industries entered (Target: Minimum 3 new regions or industries annually).

Revenue per Customer

  • Average revenue per customer (Target: ₹X crore per customer annually).

Customer Retention Rate

  • % of repeat business from key clients (Target: 85% retention).
  • Customer satisfaction rating (Target: ≥90%).

Sales Efficiency

  • Time taken to close deals from initial contact to order placement (Target: 15% reduction in sales cycle time).

Cost Efficiency

  • Sales cost as a percentage of total revenue (Target: ≤7%).


The Sales Manager - East/ West/ North/ South will ensure the efficient growth and market expansion of Seamless Pipes products across the nation, focusing on revenue generation, customer satisfaction, and market leadership.


Education:

A bachelor’s degree in engineering or an equivalent experience is required.