Digital Marketing Specialist
3 weeks ago
Performance Marketing Expert (Full-Time, Remote)
Location: Remote
Work Hours: 2 PM to 11 PM IST (Monday to Friday)
Salary: Up to INR 25 LPA (Based on experience & structured as Base + Performance)
Are you a performance marketing powerhouse ready to take on high-budget campaigns and drive exceptional results? If yes, we want to hear from you
About the Role
We are looking for a skilled and result-oriented Performance Marketing Expert with proven expertise in managing high-budget campaigns on Google Ads and Meta Ads (Facebook/Instagram). This is a role for a self-starter who thrives in fast-paced environments, has a strong creative flair, and is ready to manage campaigns end-to-end, including strategy, execution, and content creation.
Key Responsibilities
- Campaign Strategy & Management: Plan, execute, and optimize campaigns across Google and Meta platforms to achieve KPIs like ROAS, CAC, and conversions.
- Content & Design Creation: Create compelling ad copies and visuals (independently or in collaboration with designers) aligned with brand guidelines.
- Analytics & Reporting: Monitor performance using tools like Google Analytics, Meta Ads Manager, and Data Studio. Generate actionable insights to improve strategies.
- Budget Management: Allocate and manage high budgets effectively to maximize ROI.
- Market Research: Stay ahead of audience trends and competitor strategies to capture market opportunities.
What We’re Looking For
- Experience: 5+ years managing high-budget campaigns on Google Ads and Meta Ads.
- Portfolio: A proven track record of delivering measurable results through performance marketing campaigns.
- Tools Expertise: Hands-on experience with tools like Google Analytics, Data Studio, Meta Ads Manager, SEMrush, HubSpot, or Canva.
- Content & Design Skills: Ability to create impactful ad content and visuals independently.
- Mindset: Analytical, data-driven, and always curious to stay updated on industry trends.
- Google PPC & Meta Ads Experience is MUST.
Why Join Us?
- Competitive salary of up to INR 25 LPA structured in Base + Performance.
- Fully remote working environment.
- Opportunity to manage high-impact campaigns and work with cutting-edge tools.
- Continuous learning and professional growth opportunities.
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