Senior Product Manager-Retention
3 weeks ago
Our Story
Zepto is a fast-growing startup that delivers groceries in 10 minutes flat through an optimized network of dark stores that we're building across the country We are scaling up rapidly across India with operations live across Mumbai, Bangalore, Delhi, Noida, Ghaziabad, Gurgaon, Chennai, Pune, Kolkata, and Hyderabad.
We are incredibly well funded we recently announced fundraising from Indian and Global investors that include Y Combinator, Nexus Venture Partners, Glade Brook, and more We have also built out one of the best startup teams in India, with Senior Executives from Uber, Flipkart, Dream11, and institutions like Stanford, INSEAD, IIM, and IIT.
Position Overview:
As the Product Manager for Retention and Churn Prevention, you will play a key role in developing strategies and implementing initiatives to improve customer retention and reduce churn on our platform. You will collaborate closely with cross-functional teams to analyze customer behavior, identify churn risk factors, and implement solutions that enhance the overall customer experience and drive long-term loyalty.
Key Responsibilities:
* Lead the development and execution of retention and churn prevention strategies to increase customer lifetime value and reduce churn rates.
* Collaborate with data analysts, UX/UI designers, engineers, and marketing teams to understand customer behavior, identify churn risk factors, and prioritize features and initiatives.
* Conduct quantitative and qualitative analysis to measure the effectiveness of existing retention efforts, identify areas for improvement, and inform future strategy decisions.
* Develop and implement initiatives to enhance the onboarding process, improve product engagement, and increase customer satisfaction throughout the customer lifecycle.
* Define and track key performance indicators (KPIs) to measure the success of retention and churn prevention efforts, such as customer retention rate, churn rate, and customer lifetime value.
* Stay informed about industry trends, emerging technologies, and best practices in retention and churn prevention to drive innovation and maintain a competitive edge.
* Collaborate with customer support teams to gather feedback, address customer concerns, and proactively identify opportunities to improve the customer experience.
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