Manager, Paid Search

1 day ago

Bengaluru, India Assembly Global Full time

Role: Manager, Paid Search


Years of Experience: 8-10 years

Job Location: Bangalore (Indiranagar)

Work Type: Hybrid

Shift Timing : 9:30 AM to 6:30 PM


Notice Period : Looking for candidate who can join us in 30-60 days


Primary Duties:

  • Manage paid marketing campaigns based on the agreed-upon strategic direction provided by the Regional team members.Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning.
  • Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to:

*Google Ad Words

*Microsoft Advertising


Required Skills:

  • At least 5 years of experience and ability to build Paid Search/PPC campaign strategies based on client goals and objectives.
  • Expertise in building and optimizing campaigns, keyword lists, extensions etc.
  • Proficient in writing and testing ad copy.
  • Experience with Google AdWords Editor.
  • Ability to develop budget projections and pace campaigns based on monthly budgets.
  • Experience with bidding tools and strategies.
  • Excellent English language skills (both written and verbal) as the role involves working and communicating with teams overseas.
  • Strong analytical and reporting skills. Must be able to understand and analyze marketing campaigns data.
  • Strong Excel skills including formulas, filtering, pivot tables, and trending charts development. Reporting will be an essential element of the day-to-day job.
  • Knowledge of online business marketing principals (Impressions, clicks, conversions, ROI, Cost per Acquisition).


Preferred Skills:

  • Working knowledge of one or more third party tools like DoubleClick and Omniture.
  • Experience in running Google Shopping campaigns.
  • Macros and introductory Visual Basic.


Personal Characteristics:

  • Self-Starter
  • Ability to take a set of directions and complete the task at hand, giving any insight you might have come across while working on the project.
  • Ability to move quickly and proactively for client success in a deadline-driven environment.
  • Team-Player – Who can work within a dynamic team but also get work done individually.
  • Managerial skills – Who can lead by example while being a mentor.
  • Analytical, problem solver, collaborative, strategic, results-oriented, and multi-task oriented.
  • Strong organizational skills and ability to prioritize projects based on business needs.
  • Keen eye for detail and interest in Internet trends.
  • Ability to quickly pick up new concepts
  • Willingness to try something new with limited experience and/or direction
  • Ability to communicate effectively to overseas based counterparts

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