Category Head

6 days ago

Bengaluru, India Masai Full time

We’re looking for a strategic and driven Category Head to lead and scale high-impact categories at Masai. This is a unique opportunity to work at the crossroads of marketing, sales, and education, shaping how flagship courses reach and enroll thousands of ambitious learners across India.


As a Category Head, you’ll:

  • Own and grow the category P&L, driving both scale and profitability.
  • Partner with marketing and growth teams to design innovative go-to-market strategies.
  • Build and lead a high-performing sales team from the ground up.
  • Shape how Masai’s courses are positioned, sold, and experienced in a competitive EdTech market.


Key Responsibilities

  • Category Strategy & Growth
  • Define and execute the growth roadmap for your category.
  • Track KPIs including revenue, enrollments, and learner outcomes.
  • Identify and launch new course opportunities aligned to market demand.
  • Go-to-Market & Sales Leadership
  • Collaborate with marketing to craft impactful campaigns and positioning.
  • Build, mentor, and scale a high-performing sales team.
  • Design sales playbooks, outreach strategies, and conversion funnels to maximize enrollments.
  • Stakeholder & Partner Collaboration
  • Work closely with academic, product, and career services teams to ensure category success.
  • Partner with colleges, universities, and industry bodies to expand reach.
  • Learner Experience & Outcomes
  • Ensure category sales efforts are aligned with Masai’s mission of delivering learner-first outcomes.
  • Use feedback loops and data to refine positioning, pricing, and delivery.


What we are looking for?

  • 3 – 5 years of experience in Category Management, Sales Leadership, or Business Growth, preferably in E Commerce, Consumer Tech, Digital Services or fast-scaling industries. (Series C Organisations)
  • Category Manager / Program Manager / Founder's Office with good understanding of sales, business and growth.
  • Proven ability to build and lead high-performing sales teams.
  • Strong commercial acumen with hands-on experience in P&L ownership.
  • Data-driven mindset with the ability to translate insights into strategies.
  • Excellent communication, negotiation, and stakeholder management skills.
  • A passion for education, impact, and scaling fast-growing initiatives.

Why Masai?

  • A chance to own and scale categories that impact thousands of careers.
  • Work in a fast-growing, high-energy environment with room to lead and innovate.
  • Competitive compensation with performance-linked incentives.
  • Direct exposure to leadership and the opportunity to shape Masai’s growth journey.

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