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Smartcoin- UX Researcher

3 months ago

Bengaluru, India Nexthire Full time

Role : UX Researcher

Experience :2-3 years

Location : Bangalore

About SmartCoin:

We are on a mission to create India's largest fully automated financial Inclusion organization by providing an array of financial services such as micro-loans to the vast underserved middle/lower income segment. Being in the Top 10 Google Launchpad backed AI/ML Tech start-ups, you will meet the first-hand challenge of building & scaling the business. You will work with some of the brilliant minds across the industry who passionately feel about solving the macro issue of financial Inclusion.

We are present in over 17,000 pin codes in the country and have served over 13Mn users across India. The user profile ranges from Micro-entrepreneurs, small retailers, Blue-Grey collared workers, Salaried employees across sectors.

You will be one of the key owners of Petabytes of data and drive organizational growth by extracting & applying data driven insights. You will also get an opportunity to work and patent your AI/ML tech.

Our Values:

1. Excellence in everything we do: Take responsibility for the quality timelines of your actions & own the results till closure

2. Empathy – Put yourself in other's shoes first, work collaboratively, put aside the individual in you & work towards the larger benefit of all

3. Innovation – Constantly think ahead, build something new & different. Don't fear to fail, but keep experimenting

4. Perseverance – Never Give Up Attitude. Don't settle for a “No”

5. Agility – Speed Matters Always

What are you looking for? Our Culture

Are you the one who thrives on working on cutting edge technology? Working with innovators in the early stages of ideas, products, or platforms?

Do you want to transform an industry? Crave new challenges and solving hard customer problems using the latest in software technology?

Job Description

We are looking for a mid level UX researcher profile for our team. The detailed job profile and experience of the same is specified below (specifically tailored for a fintech startup).

The UX Researcher will be responsible for conducting qualitative and quantitative research, gathering data, analyzing it, and deriving insights to enhance product development and user engagement. The ideal candidate will have a relevant educational background, preferably in design at the graduate or postgraduate level.

Role and responsibilities

● Conduct in-depth primary research through one-on-one / focused group interviews, usability testing, and field studies with users, with a focus on gathering qualitative and quantitative data.

● Design and execute research studies to collect user feedback and insights on existing and potential product features and functionalities.

● Analyze research findings and translate them into actionable recommendations for product enhancement and user engagement improvement.

● Collaborate closely with cross-functional teams, including designers, product managers, and engineers, to ensure that user insights are incorporated into the product development process.

● Utilize a variety of research methods, including surveys, user interviews, and competitive analysis, to gather data and identify user needs, pain points, and behavior patterns.

● Stay up-to-date with industry trends, best practices, and emerging technologies in UX research and incorporate them into the research process.

● Present research findings and insights to stakeholders in a clear and concise manner, effectively communicating the impact and implications for product strategy and development.

Preferred Qualifications:

● Bachelor's or master's degree in design, human-computer interaction, psychology, or a related field.

● 2-4 years of experience in UX research, preferably in the fintech industry or a related field.

● Strong proficiency in conducting qualitative and quantitative research methods, including

usability testing, interviews, surveys, and data analysis.

● Proficient in using quantitative research tools like tableau.

● Excellent communication and presentation skills, with the ability to convey complex research findings and insights to both technical and non-technical stakeholders.

● Strong analytical thinking, problem-solving, and critical-thinking skills.