Media Performance Analyst

2 months ago


Gurugram, India Publicis Groupe Full time

Job Description

Your responsibilities as a Media Performance Analyst (Search) – 

Fulfil relevant daily, weekly, monthly and quarterly tasks ensuring that all campaigns are executed to plan and meet the targets

Build, setup and optimize campaigns across search platforms

Assist in building, planning and implementing search structures & marketing strategy

Detail-oriented with effective verbal, written, and visual communication skills for a variety of audiences (internal or external)

Monitor competition and provide suggestions for improvement

Prepare client reports and provide insights and recommendations

Logical and analytical approach while interpreting the numbers

Sense of ownership; very responsible for client budget management & performance monitoring

Keep up to date with industry news and developments; stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine industry trends across web/mobile platforms, and adopting new/best practices on an ongoing basis

Work closely with the team members/ supervisor to meet goals 

Qualifications

 You will fit right in if you have –

Any graduate (Specialization in Marketing, Digital Technologies, Business Management, or relevant field would be preferred).

0.6 to 2 years of experience in Biddable media. 

Strong knowledge in various Search platforms like Google Ads, SA360, Bing Ads, Apple Search, Amazon Search, etc. 


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