Media Performance Manager

7 months ago


Gurugram, India Publicis Groupe Full time

Job Description

Your responsibilities as a Media Performance Manager (Programmatic) –
 Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues
 Conduct full analysis of campaign performance, optimizations, issues, etc.
 Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives
 Traffic all creatives into platform and set up campaigns prior to launch date
 Maintain knowledge of media technology buying platforms and analytic tools
 Navigate through variety of third-party systems to complete monthly billing documentation
 Analyze campaign performance and make strategic investment and tactical media optimizations
 Provide clients with programmatic media recommendations and optimization strategies that align with objectives
 Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's

Qualifications

You will fit right in if you have –
 Any graduate/B.E/B.Tech/MBA
 4-6 years’ experience in Online media and Programmatic
 Experience working on DSP platforms like DBM, MediaMath, Appnexus etc- will be an added advantage.
 Knowledge of Ad serving technologies, analytical tools like GA and Omniture


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