Marketing Design Lead

2 months ago


Hyderabad, India PepsiCo Full time
Overview

This position is key to developing and driving the global design and strategic plan for GBS Media Solutions. This role supports the GBS Media Portfolio Lead to

Define and prioritize the functional processes and capabilities to be transitioned/built and subsequently delivered by PepsiCo GBS. Create a strategic planning roadmap, ensure on time transitions, and oversee and track value (productivity, investment, etc.) to ensure we achieve our AOP Drive the evolution of the GBS Media Solutions capabilities by delivering the business objectives established by the Portfolio Lead and build relevant design for the vision set by the PepsiCo Global Media & Digital transformation team. Responsibilities

Key Responsibilities:

Design Media Planning and Operations global capability

Own the delivery of a Global Design Plan for GBS Marketing capability portfolio; A plan which clearly articulates the work to be transitioned to Global Business Services and the associated business value (financial/Non financial) Align Global Marketing organization to the GBS scope of work Lead consistent adoption of the media capability catalogue Influence consistency in operating models of media across senior stakeholders in the organization & build a framework of what we will own vs operate across the media value chain, to drive maximum leverage of our agency partners as well as highly skilled internal media teams. Design effective ways of working and reduce redundancies & duplication across Media Capabilities Manage the GBS change/transition/communication day-to-day activities for rolling out the new roles and new structure in GBS. Gain access to SME’s and their involvement in GBS recruitment, KC/KT and gate approval process; key GBS partner to address roadblocks, and identifying solutions Work with sector/business partners to identify scope for transition, SME’s involved, SLA’s/OLA’s (with capability leads), governance model, ensure the GBS services addresses specific business needs Develop accurate and timely reporting for both Design Plan & Improvement Plan performance analysis for the GBS Media capabilities Maintain an external mindset, including staying on top of consumer, competitive, and macroeconomic / geopolitical trends shaping GBS and our business Partner with other strategic sector workstreams, to ensure Design approach is aligned and consistent with PEP transformation initiatives Manage all internal and external relationships and partner with Sector CME Design leads in support of the creation of the plan. Collaborate with Sector Design Leads to pace incremental scope (pipeline). Create and execute the stakeholder alignment programme to deliver both customer understanding of the rationale for change and the value of change. Qualifications Bachelor's degree in marketing, communications, or a related field; an advanced degree is a plus. Proven track record of developing and executing successful global media strategies across multiple channels and markets. Strong understanding of media landscape, including traditional, digital, and emerging channels. Experience managing media teams, cross-cultural teams and global capabilities. Excellent analytical skills and proficiency in using media research and analytics tools. Strong leadership and team management skills, with a demonstrated ability to inspire and develop high-performing teams. Excellent communication and presentation skills, with the ability to influence and collaborate with diverse stakeholders. Ability to think strategically, creatively, and analytically, with strong problem-solving skills Comfortable with ambiguity & a complex problem solver who can define, assess, and solve, and communicate back to leadership in a clear and concise fashion Solid organizational and project management skills with the ability to manage multiple projects at once delivering strong, detailed execution

Differentiating competencies:

Be a credible advisor to senior stakeholders across media, brand, and agency teams for identifying, profiling, and developing media designs opportunities that unlock media effectiveness, efficiency & drivers of growth. Operate as the commercial face of Media in GBS to the business across all sectors. Elevate the impact of the GBS Media function and outputs by challenging the way we’ve done it in the past, by delivering clear, thoughtful operating models that drive effective delivery of Brand AOPs Foster effective & collaborative working relationships with cross-functional business teams Ability to work independently, direct own activities, demonstrate a strong work ethic, and adhere to deadlines Solution-oriented and adept at multi-tasking across competing demands Communicates effectively and uses sound judgment under pressure
  • Lead – UI Designer

    2 weeks ago


    Hyderabad, India Lollypop Design Full time

    Job IntroductionLollypop is looking for Design Leads who are interested in creating trends and thrive on details. Applicants with a strong interest in creating user interface applications with a pixel-perfect look, feel, and designs and implementation guides are the ones for us. The ideal candidate should have an eye for clean and artful design, possess...

  • Lead – UI Designer

    17 hours ago


    Hyderabad, Telangana, India Lollypop Design Full time

    Job IntroductionLollypop is looking for Design Leads who are interested in creating trends and thrive on details. Applicants with a strong interest in creating user interface applications with a pixel-perfect look, feel, and designs and implementation guides are the ones for us. The ideal candidate should have an eye for clean and artful design, possess...


  • Hyderabad, Telangana, India Lollypop Design Full time

    Job Introduction Lollypop is looking for Design Leads who are interested in creating trends and thrive on details. Applicants with a strong interest in creating user interface applications with a pixel-perfect look, feel, and designs and implementation guides are the ones for us. The ideal candidate should have an eye for clean and artful design,...


  • Hyderabad, India LEAD Dial Private Limited Full time

    Lead Dial CRM Lead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed. Role Description This is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • hyderabad, India LEAD Dial Private Limited Full time

    Lead Dial CRMLead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed.Role DescriptionThis is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • Hyderabad, Telangana, India LEAD Dial Private Limited Full time

    Lead Dial CRM Lead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed. Role Description This is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • Hyderabad, Telangana, India LEAD Dial Private Limited Full time

    Lead Dial CRMLead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed.Role DescriptionThis is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • Hyderabad, India LEAD Dial Private Limited Full time

    Lead Dial CRMLead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed.Role DescriptionThis is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • Hyderabad, India LEAD Dial Private Limited Full time

    Lead Dial CRMLead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed.Role DescriptionThis is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • Hyderabad, India LEAD Dial Private Limited Full time

    Lead Dial CRM Lead Dial is a CRM and We need Marketing Professionals to market CRM Software that is developed. Role Description This is a full-time role for a Sales and Marketing Specialist at Lead Dial Private Limited. The Sales and Marketing Specialist will be responsible for daily sales and marketing tasks, including Sales Demo, sales training, and sales...


  • Hyderabad, India Arch N Design Full time

    Greetings, We are Interior Design Company Looking for Marketing Executive to get more Leads for our Interior Business. Need to visit apartments and meet to the marketing heads and explain our work details to get more leads. **Salary**: ₹15,000.00 per month Schedule: - Day shift Supplemental pay types: - Performance bonus Ability to...

  • Graphic Designer

    1 week ago


    Hyderabad, India Digital Marketing Consulting Full time

    **Job Summary**: **Skills and experience required: -** - Proven Experience in **Graphic design, Web design & social media** - Experience in **UI Design**, Web templates or other visual design - Updated with latest typography trends and styles. - Proven Work experience of **Illustrator, Photoshop, Aftereffects, Premiere Pro & CorelDraw** - Up to date with...


  • Hyderabad, India Unisun Marketing Services Full time

    **Job description** **Digital Marketing | Google Ads | Facebook Ads | Twitter Ads| LinkedIn Sales Navigator| Sales Development | Outbound | Campaign Effectiveness | Interns Management** Experienced Digital Marketing Executive with a demonstrated history of working in the Information technology and services industry. Skilled in Digital Marketing. A strong...


  • Hyderabad, India Digital Marketing Consulting Full time

    **Job summary**: We are looking for a **Digital Marketing Specialist** to run PPC campaigns and monitor paid search budgets. You should also be analytical and good with numbers. Your goal will be to ensure our online marketing efforts have the highest possible return on investment (ROI.) **Roles & Responsibilities**: - Participate in forming effective paid...


  • Hyderabad, Telangana, India Arch N Design Full time

    Greetings,We are Interior Design Company Looking for Marketing Executive to get more Leads for our Interior Business.Need to visit apartments and meet to the marketing heads and explain our work details to get more leads.Salary: ₹15,000.00 per monthSchedule: Day shiftSupplemental pay types: Performance bonusAbility to commute/relocate: Hyderabad,...

  • Marketing Lead

    2 weeks ago


    Hyderabad, India CADFEM India Full time

    Designation: “Marketing Team Lead”We are on the lookout for a skilled and strategic Marketing Team Lead to join our high-performing team. The Marketing Team Lead will play a pivotal role in shaping and executing marketing strategies to drive brand awareness ,customer engagement, and business growth..Job Description:•Team Leadership:Lead and inspire a...


  • Hyderabad, India Mourya Marketing Full time

    We are in a search of a Sales and Marketing executive in the architectural hardware/ Polyurethane chemicals domain. Responsibilities for the same include: - Generating Potential leads/clients in the above said domain. - Developing the product expertise - Specification in the projects and working closely with B2B clients - Preparing quotations for the...


  • Hyderabad, India Intellect Design Arena Ltd Full time

    Position Title: VP, Marketing, Wealth ProductsLocation: Mumbai/HYD/ChennaiReports To: CEOPosition Overview:The Marketing Head for wealth products business is responsible for developing and executing comprehensive marketing strategies to drive brand awareness, lead generation, and customer engagement. This role encompasses a wide range of marketing activities...

  • Business Development

    1 month ago


    hyderabad, India Freedom Tree Design Studio Full time

    We're looking for someone to lead Business Development for Freedom Tree out of our recently established location in Jubilee Hills, Hyderabad. Establishing the brand in the market, making our store a wonderful experience for customers and clients, and driving sales and profitability. You will be the face and voice of the brand in...

  • Marketing Lead

    20 hours ago


    Hyderabad, Telangana, India BondbloX Full time

    Role : VP, Marketing Lead Location : Hyderabad Employment Type : Full-time Experience Required : 7-10 years of experience.ABOUT BONDBLOX Bondblo X is a multi-award-winning Singapore based fixed income-focused fintech that launched the world's first fractional bond exchange – Bondblo X Bond Exchange ("BBX").Regulated by Monetary Authority of Singapore, BBX...