Area Manager

3 weeks ago


Lucknow, India Aditya Birla Group Full time

Channel Development / Channel Management

•Appoint distributors, dealers, and trade partners in the region to expand market presence and distribution network. 

•Set sales targets and monitor distributor performance to ensure alignment with organizational objectives. 

•Determine scheme and incentive entitlements based on distributor performance to drive motivation and engagement.

Business Development 

•Drive revenue objectives for Birla Pivot products by acquiring new customers and upselling to existing ones. 

•Engage with authorities, projects, builders, contractors, interior designers, and architects to secure approvals for Birla Pivot products. 

•Coordinate sample presentations, mock-ups, and visits for prospective and existing customers as required. 

•Facilitate connections between Birla Pivot sales team and customers who have approved the product for streamlined enquiry process management. 

•Maintain strong relationships with prospective clients and regular buyers through continuous interaction and engagement.

Commercial Management

•Follow up on payments as per collection plans to maintain healthy cash flow and financial stability. 

•Conduct competition benchmarking to stay informed about market trends, pricing strategies, and competitive positioning. Stay on top of new opportunities, approaches, and channel strategies.

•Provide inputs for the validation of channel sales Management Information System (MIS) to ensure accuracy and relevance. 

Customer Experience Enhancement 

•Gather product feedback by visiting in-progress and completed projects, addressing any concerns or issues promptly. 

•Troubleshoot and resolve fulfilment issues to ensure timely delivery and customer satisfaction.


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