Media Planning Director

4 weeks ago

Bengaluru, India Assembly Global Full time

We are Assembly – and we’re not like the rest. We’re the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands including LG, Ralph Lauren, Moncler, Marina Bay Sands, Fossil and more. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide – enabling brands to engage and move consumers anywhere. We use STAGE, Assembly’s proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We’re at the cutting edge of new media, technology, and platforms embedded in the lives of today’s consumers, and we’re tapped into how culture and communities’ need change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work. 

Assembly was named The Drum’s APAC Media Agency of the Year in 2021 

WHO WE’RE LOOKING FOR 

An experienced Media Planning Director to spearhead innovative media strategies that drive client success. You will lead dynamic team in crafting and implementing comprehensive media plans that span across traditional and digital channels. You will project manage different teams to deliver full connection planning recommendations and offer resourceful problem-solving while developing and maintaining strong client relationships. You will oversee preparation of media plans and supervise implementation. 

WHAT YOU’LL BE DOING ON ANY GIVEN DAY 

Lead client media planning and conceptualisation through execution, ensuring strategic alignment with clients’ business objectives  Provide media plans across mediums post media brief mining and other data analysis.  Provide insights led solutions for brand problems through Change Planning and other media tools. Generate ideas for brands and lay down communication approach to achieve innovations across mediums.  Contribute to new business presentations and analysis through insights, media plans and innovations  Focus on the quality of output/consistent performance/professional code of conduct/sense of ownership/honesty and integrity.  Lead a team by supervising and mentoring them to raise the quality of deliverable to the client 

Requirements

DOES THIS SOUND LIKE YOU? 

Integrated media knowledge, media planning and campaign management experience in both Traditional and Digital media, especially across India and APAC landscape  Experienced with Media Research Tools (Comscore, GWI, TGI, YouGov)  Minimally 8 years of work experience and 3 years of experience in people management roles preferably within the media, communication and advertising industry  Strong business, marketing & consumer understanding  Keeping abreast of current industry communication / media thinking  Strategic innovation & creativity skills, excellent presentation skill  Analytical skills - both qualitative and quantitative  Strong knowledge and understanding of media tools and techniques / processes  Understanding of all media channels (includes digital) and disciplines and the ability to develop simple and actionable ideas into strategies that matter  Team player and positive attitude  Excellent communication skill  Previous experience for clients with complex organization and dealing with senior stakeholders (C-level) will be an advantage  Previous Brand and Performance planning experience in Fashion Retail and/or ECommerce will be an advantage 

Benefits

WHY ASSEMBLY? 

We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy hold cos.  We care about your growth – we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals.  We recognize and celebrate your success…all the time Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated  We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies.  We care about social and environmental Impact – we have dedicated Impact Champions that collaborate globally to make sure we’re leaving the world better than we found it.  We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us. 

Sounds like the right role for you? Click to apply now 

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